Brandwave

How popular isZing Bokashi?

In September 2026, people searched for Zing Bokashi by name about 160 times in New Zealand, a 60% increase from the previous year. These searches made up 24.6% of all New Zealand home composting system brand searches, placing Zing Bokashi third out of three brands. When we asked both ChatGPT and Google AI Overviews about home composting system brands, Zing Bokashi appeared in four of the five answers and was the most recommended of the three.

Search and AI answers in September 2026

Zing Bokashi is the third most searched of 3 competitors and the most recommended in AI answers.

  1. TumbleweedShare of searches 40%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  2. Hungry BinShare of searches 35.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  3. Zing BokashiShare of searches 24.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
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Top home composting system brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Zing Bokashi was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Zing Bokashi is the most recommended of the three.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zing Bokashi1st
  2. Hungry Bin2nd
  3. Tumbleweed3rd

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Hungry Bin4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zing Bokashi4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tumbleweed2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about home composting system brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which home composting system brands compete with Zing Bokashi?

Zing Bokashi against home composting system brands in New Zealand, by month

Share of searches by month for Tumbleweed, Hungry Bin, Zing Bokashi. The figures are in the table below the chart.

View monthly share of searches table
MonthTumbleweedHungry BinZing Bokashi
Oct 202527.8%58.3%13.9%
Nov 202530.6%52.8%16.7%
Dec 202530.4%47.8%21.7%
Jan 202633.3%41.3%25.4%
Feb 202624.4%48.9%26.7%
Mar 202624.5%53.1%22.4%
Apr 202631.9%50.7%17.4%
May 202628.1%45.6%26.3%
Jun 202628.1%33.3%38.6%
Jul 202639%36.6%24.4%
Aug 202628.8%42.3%28.8%
Sep 202640%35.4%24.6%
  1. Moved from 2nd to 1st. 260 estimated branded searches, +73.3% vs prior month. Share +11.2 points.

  2. 2.Hungry Bin

    35.4%

    Moved from 1st to 2nd. 230 estimated branded searches, +4.5% vs prior month. Share -6.9 points.

  3. Held 3rd. 160 estimated branded searches, +6.7% vs prior month. Share -4.2 points.

Compare popularity between Zing Bokashi and its closest rivals

Every comparison with Zing Bokashi

2 comparisons

How has branded search demand for Zing Bokashi changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Zing Bokashi in New Zealand rose from 100 to 160.
  • Across the 12 months ending September 2026, Zing Bokashi’s share of searches among home composting system brands in New Zealand increased from 13.9% to 24.6%.
  • Across the 12 months ending September 2026, Zing Bokashi’s share of searches among home composting system brands in New Zealand peaked at 38.6% in June 2026 and was lowest at 13.9% in October 2025.

How did search popularity change for New Zealand home composting system brands in September 2026?

3 changes
  1. In September 2026, Tumbleweed overtook Hungry Bin to become the leader among home composting system brands in New Zealand, with 40% of the searches.

  2. In September 2026, Hungry Bin lost share of searches among home composting system brands in New Zealand, from 42.3% to 35.4%.

  3. In September 2026, Zing Bokashi lost share of searches among home composting system brands in New Zealand, from 28.8% to 24.6%.

How are Zing Bokashi’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Zing Bokashi’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • zing bokashi
  • zingbokashi

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How the Brand Demand Index is measured

Where does Zing Bokashi compete?

Zing Bokashi is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Home composting system brands3rd of 324.6%Shown above
Compost bin brands5th of 56.3%Show ranking
Creator with pink hair and a pink jacket

Is Zing Bokashi your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.