How popular isTopeak?
In September 2026, people searched for Topeak by name about 150 times in New Zealand, a 6.3% decrease from the previous year. These searches made up 34.9% of all New Zealand bike pump brand searches, placing Topeak second out of three brands. When we asked both ChatGPT and Google AI Overviews about bike pump brands, Topeak appeared in all answers and was the most recommended of the three.
Topeak is the second most searched of 3 competitors and the most recommended in AI answers.
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Top bike pump brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Topeak appeared in all four answers. Topeak is the most recommended of the three.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about bike pump brands
4 answers
Asked ChatGPT
“Which bike pump brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best bike pump brands in New Zealand?”
Asked ChatGPT
“What's the best bike pump brand in New Zealand for home inflation?”
Searched Google, AI Overview
“bike pumps nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“portable bike pump”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Which bike pump brands compete with Topeak?
Share of searches by month for Silca, Topeak, Lezyne. The figures are in the table below the chart.
View monthly share of searches table
| Month | Silca | Topeak | Lezyne |
|---|---|---|---|
| Oct 2025 | 37% | 34.8% | 28.3% |
| Nov 2025 | 50% | 24.1% | 25.9% |
| Dec 2025 | 45% | 32.5% | 22.5% |
| Jan 2026 | 31.9% | 40.4% | 27.7% |
| Feb 2026 | 38.5% | 33.3% | 28.2% |
| Mar 2026 | 35.3% | 33.3% | 31.4% |
| Apr 2026 | 38.3% | 34% | 27.7% |
| May 2026 | 41.9% | 32.6% | 25.6% |
| Jun 2026 | 37.5% | 37.5% | 25% |
| Jul 2026 | 40.9% | 31.8% | 27.3% |
| Aug 2026 | 51.2% | 30.2% | 18.6% |
| Sep 2026 | 41.9% | 34.9% | 23.3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 41.9% | 180 | -18.2% | -9.3 points | |
| 2, held 2nd | 34.9% | 150 | +15.4% | +4.7 points | |
| 3, held 3rd | 23.3% | 100 | +25% | +4.7 points |
Compare popularity between Topeak and its closest rivals
Every comparison with Topeak
2 comparisons
How has branded search demand for Topeak changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Topeak in New Zealand fell from 160 to 150.
- Across the 12 months ending September 2026, Topeak’s share of searches among bike pump brands in New Zealand peaked at 40.4% in January 2026 and was lowest at 24.1% in November 2025.
How did search popularity change for New Zealand bike pump brands in September 2026?
3 changes
In September 2026, Topeak gained share of searches among bike pump brands in New Zealand, from 30.2% to 34.9%.
In September 2026, Lezyne gained share of searches among bike pump brands in New Zealand, from 18.6% to 23.3%.
In September 2026, Silca lost share of searches among bike pump brands in New Zealand, from 51.2% to 41.9%.
How are Topeak’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Topeak’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- topeak
- topeak bike pump
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