How popular isTomi in search?
In August 2026, there were an estimated 30 branded searches for Tomi in New Zealand which is down 25% over the last 11 months. Tomi holds 0.22% estimated Share of Search among New Zealand christchurch japanese restaurants and is ranked 4th of 4 competitors for search popularity.
Kinji44.4%Mugen Sushi32.2%
Sakimoto Japanese Bistro23.2%
Tomi0.22%
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Which christchurch japanese restaurants compete with Tomi?
Share of Search by month for Kinji, Mugen Sushi, Sakimoto Japanese Bistro, Tomi. The figures are in the table below the chart.
View monthly share of search table
| Month | Kinji | Mugen Sushi | Sakimoto Japanese Bistro | Tomi |
|---|---|---|---|---|
| Oct 2025 | 40.3% | 33.1% | 26.3% | 0.27% |
| Nov 2025 | 36.3% | 34.5% | 29% | 0.22% |
| Dec 2025 | 37.5% | 32.4% | 29.9% | 0.19% |
| Jan 2026 | 41% | 32.2% | 26.5% | 0.22% |
| Feb 2026 | 46.1% | 29.6% | 24% | 0.31% |
| Mar 2026 | 40.3% | 32.8% | 26.5% | 0.34% |
| Apr 2026 | 39.6% | 34.4% | 25.8% | 0.27% |
| May 2026 | 34.3% | 37.1% | 28.3% | 0.35% |
| Jun 2026 | 41.9% | 35% | 22.6% | 0.51% |
| Jul 2026 | 43.4% | 33.4% | 22.9% | 0.29% |
| Aug 2026 | 44.4% | 32.2% | 23.2% | 0.22% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 44.4% | 5.9K | -0.5% | +1.1 points | |
| 2, held 2nd | 32.2% | 4.3K | -6.5% | -1.2 points | |
| 3, held 3rd | 23.2% | 3.1K | -1.9% | +0.2 points | |
| 4, held 4th | 0.22% | 30 | -25% | -0.1 points |
1.
Kinji44.4%
held 1st · 5.9K estimated branded searches · -0.5% vs prior month · +1.1 points
32.2%
held 2nd · 4.3K estimated branded searches · -6.5% vs prior month · -1.2 points
23.2%
held 3rd · 3.1K estimated branded searches · -1.9% vs prior month · +0.2 points
4.
Tomi0.22%
held 4th · 30 estimated branded searches · -25% vs prior month · -0.1 points
Compare search popularity between Tomi and its closest rivals
How has branded search demand for Tomi changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Tomi in New Zealand fell from 40 to 30.
- Across the 11 months ending August 2026, Tomi’s estimated Share of Search among christchurch japanese restaurants in New Zealand held steady, from 0.27% to 0.22%.
How did search popularity change for New Zealand christchurch japanese restaurants in August 2026?
4 changes

In August 2026, Kinji gained estimated Share of Search among christchurch japanese restaurants in New Zealand, from 43.4% to 44.4%.
In August 2026, Mugen Sushi lost estimated Share of Search among christchurch japanese restaurants in New Zealand, from 33.4% to 32.2%.

Estimated monthly branded searches for Tomi in New Zealand fell 25% over 11 measured months, from 40 to 30 in August 2026.

Estimated monthly branded searches for Sakimoto Japanese Bistro in New Zealand fell 19.7% over 11 measured months, from 3.9K to 3.1K in August 2026.
How is Tomi measured?
Brandwave collects information about searches that people make online using Tomi’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- tomi christchurch
- tomi restaurant christchurch
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