Brandwave

How popular isThorndon Orthodontics in search?

In August 2026, there were an estimated 30 branded searches for Thorndon Orthodontics in New Zealand which is down 72.7% over the last 11 months. Thorndon Orthodontics holds 2.5% estimated Share of Search among New Zealand wellington orthodontic clinics and is ranked 4th of 4 competitors for search popularity.

Share of Search, August 2026
  1. Courtenay Orthodontics50.8%
  2. Matt Barker Orthodontist23.3%
  3. Ministry of Smile23.3%
  4. Thorndon Orthodontics2.5%
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Which wellington orthodontic clinics compete with Thorndon Orthodontics?

Thorndon Orthodontics against wellington orthodontic clinics in New Zealand, by month

Share of Search by month for Courtenay Orthodontics, Matt Barker Orthodontist, Ministry of Smile, Thorndon Orthodontics. The figures are in the table below the chart.

View monthly share of search table
MonthCourtenay OrthodonticsMatt Barker OrthodontistMinistry of SmileThorndon Orthodontics
Oct 202541.2%27.8%19.6%11.3%
Nov 202541.7%28.1%15.6%14.6%
Dec 202544.9%24.7%14.6%15.7%
Jan 202648.2%27.7%20.5%3.6%
Feb 202650%27.6%20.4%2%
Mar 202650%28.6%19.4%2%
Apr 202651.6%24.2%22.1%2.1%
May 202644.5%37.3%15.5%2.7%
Jun 202647.6%27.2%22.3%2.9%
Jul 202651%24%24%1%
Aug 202650.8%23.3%23.3%2.5%
Sep 2026————

  1. 1.Courtenay Orthodontics

    50.8%

    held 1st · 610 estimated branded searches · +24.5% vs prior month · -0.2 points

  2. 2.Matt Barker Orthodontist

    23.3%

    held 2nd · 280 estimated branded searches · +21.7% vs prior month · -0.6 points

  3. 3.Ministry of Smile

    23.3%

    held 3rd · 280 estimated branded searches · +21.7% vs prior month · -0.6 points

  4. 4.Thorndon Orthodontics

    2.5%

    held 4th · 30 estimated branded searches · +200% vs prior month · +1.5 points

Compare search popularity between Thorndon Orthodontics and its closest rivals

How has branded search demand for Thorndon Orthodontics changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Thorndon Orthodontics in New Zealand fell from 110 to 30.
  • Across the 11 months ending August 2026, Thorndon Orthodontics’ estimated Share of Search among wellington orthodontic clinics in New Zealand decreased from 11.3% to 2.5%.
  • Across the 11 months ending August 2026, Thorndon Orthodontics’ estimated Share of Search among wellington orthodontic clinics in New Zealand peaked at 15.7% in December 2025 and was lowest at 1% in July 2026.

How did search popularity change for New Zealand wellington orthodontic clinics in August 2026?

  1. In August 2026, Thorndon Orthodontics gained estimated Share of Search among wellington orthodontic clinics in New Zealand, from 1% to 2.5%.

  2. In August 2026, Matt Barker Orthodontist lost estimated Share of Search among wellington orthodontic clinics in New Zealand, from 24% to 23.3%.

  3. In August 2026, Ministry of Smile lost estimated Share of Search among wellington orthodontic clinics in New Zealand, from 24% to 23.3%.

  4. Estimated monthly branded searches for Courtenay Orthodontics in New Zealand rose 52.5% over 11 measured months, from 400 to 610 in August 2026.

Which wellington orthodontists compete with Thorndon Orthodontics?

Thorndon Orthodontics against wellington orthodontists in New Zealand, by month

Share of Search by month for Courtenay Orthodontics, Thorndon Orthodontics. The figures are in the table below the chart.

View monthly share of search table
MonthCourtenay OrthodonticsThorndon Orthodontics
Oct 202578.4%21.6%
Nov 202574.1%25.9%
Dec 202574.1%25.9%
Jan 202693%7%
Feb 202696.1%3.9%
Mar 202696.1%3.9%
Apr 202696.1%3.9%
May 202694.2%5.8%
Jun 202694.2%5.8%
Jul 202698%2%
Aug 202695.3%4.7%
Sep 2026——

  1. 1.Courtenay Orthodontics

    95.3%

    held 1st · 610 estimated branded searches · +24.5% vs prior month · -2.7 points

  2. 2.Thorndon Orthodontics

    4.7%

    held 2nd · 30 estimated branded searches · +200% vs prior month · +2.7 points

Compare search popularity between Thorndon Orthodontics and its closest rivals

How has branded search demand for Thorndon Orthodontics changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Thorndon Orthodontics’ estimated Share of Search among wellington orthodontists in New Zealand decreased from 21.6% to 4.7%.
  • Across the 11 months ending August 2026, Thorndon Orthodontics’ estimated Share of Search among wellington orthodontists in New Zealand peaked at 25.9% in November 2025 and was lowest at 2% in July 2026.

How did search popularity change for New Zealand wellington orthodontists in August 2026?

  1. In August 2026, Thorndon Orthodontics gained estimated Share of Search among wellington orthodontists in New Zealand, from 2% to 4.7%.

  2. In August 2026, Courtenay Orthodontics lost estimated Share of Search among wellington orthodontists in New Zealand, from 98% to 95.3%.

How is Thorndon Orthodontics measured?

Brandwave collects information about searches that people make online using Thorndon Orthodontics’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • thorndon orthodontist

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How the Brand Demand Index is measured

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