How popular isThermann in search?
In August 2026, there were an estimated 190 branded searches for Thermann in New Zealand which is up 5.6% over the last 11 months. Thermann holds 1.1% estimated Share of Search among New Zealand hot water system brands and is ranked 4th of 5 competitors for search popularity.
Rinnai49.3%Rheem39.2%
Stiebel Eltron9.9%Thermann1.1%
- Dux0.54%
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Which hot water system brands compete with Thermann?
Share of Search by month for Rinnai, Rheem, Stiebel Eltron, Thermann. The figures are in the table below the chart.
View monthly share of search table
| Month | Rinnai | Rheem | Stiebel Eltron | Thermann | Dux |
|---|---|---|---|---|---|
| Oct 2025 | 50.2% | 38.4% | 9.6% | 1.3% | 0.51% |
| Nov 2025 | 47.6% | 39.1% | 11.2% | 1.2% | 0.74% |
| Dec 2025 | 51.2% | 37.5% | 9.2% | 1.4% | 0.73% |
| Jan 2026 | 48.2% | 40.2% | 9.9% | 0.98% | 0.71% |
| Feb 2026 | 52.6% | 36.6% | 9.1% | 1% | 0.62% |
| Mar 2026 | 48.5% | 39.9% | 9.6% | 1.4% | 0.61% |
| Apr 2026 | 48.3% | 38.6% | 11.5% | 1% | 0.54% |
| May 2026 | 46.8% | 41.7% | 10% | 0.93% | 0.58% |
| Jun 2026 | 48% | 40.6% | 10% | 0.98% | 0.52% |
| Jul 2026 | 50.1% | 38% | 10.6% | 0.96% | 0.39% |
| Aug 2026 | 49.3% | 39.2% | 9.9% | 1.1% | 0.54% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 49.3% | 8.3K | -7.3% | -0.7 points | |
| 2, held 2nd | 39.2% | 6.6K | -3% | +1.2 points | |
| 3, held 3rd | 9.9% | 1.6K | -12.7% | -0.8 points | |
| 4, held 4th | 1.1% | 190 | +11.8% | +0.2 points | |
| 5, held 5th | 0.54% | 90 | +28.6% | +0.1 points |
1.
Rinnai49.3%
held 1st · 8.3K estimated branded searches · -7.3% vs prior month · -0.7 points
2.
39.2%
held 2nd · 6.6K estimated branded searches · -3% vs prior month · +1.2 points
9.9%
held 3rd · 1.6K estimated branded searches · -12.7% vs prior month · -0.8 points
4.
1.1%
held 4th · 190 estimated branded searches · +11.8% vs prior month · +0.2 points
5.Dux
0.54%
held 5th · 90 estimated branded searches · +28.6% vs prior month · +0.1 points
Compare search popularity between Thermann and its closest rivals
How has branded search demand for Thermann changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Thermann in New Zealand rose from 180 to 190.
- Across the 11 months ending August 2026, Thermann’s estimated Share of Search among hot water system brands in New Zealand held steady, from 1.3% to 1.1%.
How did search popularity change for New Zealand hot water system brands in August 2026?
4 changes
In August 2026, Rheem gained estimated Share of Search among hot water system brands in New Zealand, from 38% to 39.2%.
In August 2026, Stiebel Eltron lost estimated Share of Search among hot water system brands in New Zealand, from 10.6% to 9.9%.
In August 2026, Rinnai lost estimated Share of Search among hot water system brands in New Zealand, from 50.1% to 49.3%.
Estimated monthly branded searches for Dux in New Zealand rose 28.6% over 11 measured months, from 70 to 90 in August 2026.
How is Thermann measured?
Brandwave collects information about searches that people make online using Thermann’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- thermann
- thermann gas hot water
- thermann hot water
- thermann hot water cylinder
- thermann nz
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Is Thermann your brand?
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