Brandwave

How popular isThe Urban Physio?

In September 2026, people searched for The Urban Physio by name about 590 times in New Zealand, an 18.1% decrease from the previous year. These searches made up 15.1% of all New Zealand Auckland physiotherapy clinic searches, placing The Urban Physio second out of eight clinics. When we asked both ChatGPT and Google AI Overviews about Auckland physiotherapy clinics, The Urban Physio appeared in two of the four answers and was the second most recommended of the eight.

Search and AI answers in September 2026

The Urban Physio is the second most searched of 8 competitors and the second most recommended in AI answers.

  1. Roland Jeffery PhysiotherapyShare of searches 61.5%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
  2. The Urban PhysioShare of searches 15.1%Mentioned in 2 of 4 AI answersPlace in AI recommendations 2nd
  3. Institute of Sport PhysiotherapyShare of searches 12.3%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
  4. Triumph PhysioShare of searches 8.2%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th
  5. Physio FixShare of searches 1.8%Mentioned in 0 of 4 AI answersPlace in AI recommendations –

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Top Auckland physiotherapy clinics in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, The Urban Physio was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. The Urban Physio is the second most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Institute of Sport Physiotherapy1st
  2. The Urban Physio2nd
  3. The Physio Co.3rd
  4. Roland Jeffery Physiotherapy4th
  5. Triumph Physio5th
  6. Physio Fix–
  7. Peak Pilates & Physiotherapy–
  8. Dynamic Physio–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Institute of Sport Physiotherapy3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Roland Jeffery Physiotherapy2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • The Urban Physio2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Triumph Physio2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • The Physio Co.2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Physio Fix0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Peak Pilates & Physiotherapy0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Dynamic Physio0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Auckland physiotherapy clinics

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Which Auckland physiotherapy clinics compete with The Urban Physio?

The Urban Physio against Auckland physiotherapy clinics in New Zealand, by month

Share of searches by month for Roland Jeffery Physiotherapy, The Urban Physio, Institute of Sport Physiotherapy, Triumph Physio. The figures are in the table below the chart.

View monthly share of searches table
MonthRoland Jeffery PhysiotherapyThe Urban PhysioInstitute of Sport PhysiotherapyTriumph PhysioPhysio FixPeak Pilates & PhysiotherapyDynamic PhysioThe Physio Co.
Oct 202555%16.5%16.5%8.9%1.8%1.1%0%—
Nov 202557%14%17.1%9.3%1.7%0.95%0%—
Dec 202558.6%14.8%14.8%8%2.5%1.2%0%—
Jan 202653.2%16.5%16.5%10.9%2.2%0.56%0%—
Feb 202657.8%14.2%17.3%7.7%1.9%0.96%0%—
Mar 202659.3%14.6%14.6%7.9%1.7%1.7%0.25%—
Apr 202654.3%16.9%16.9%7.4%2.6%2%0%—
May 202659%14.5%14.5%7.9%2.5%1.7%0%—
Jun 202659.6%11.9%14.6%9.7%2%2.2%0%—
Jul 202659.9%14.7%14.7%8%1.5%1.2%0%—
Aug 202663.5%12.9%12.9%7%2.2%1.5%0%—
Sep 202661.5%15.1%12.3%8.2%1.8%1%0%—

  1. 1.Roland Jeffery Physiotherapy

    61.5%

    Held 1st. 2.4K estimated branded searches, -17.2% vs prior month. Share -1.9 points.

  2. 2.The Urban Physio

    15.1%

    Moved from 3rd to 2nd. 590 estimated branded searches, 0% vs prior month. Share +2.2 points.

  3. 3.Institute of Sport Physiotherapy

    12.3%

    Moved from 2nd to 3rd. 480 estimated branded searches, -18.6% vs prior month. Share -0.6 points.

  4. 4.Triumph Physio

    8.2%

    Held 4th. 320 estimated branded searches, 0% vs prior month. Share +1.2 points.

  5. 5.Physio Fix

    1.8%

    Held 5th. 70 estimated branded searches, -30% vs prior month. Share -0.4 points.

  6. 6.Peak Pilates & Physiotherapy

    1%

    Held 6th. 40 estimated branded searches, -42.9% vs prior month. Share -0.5 points.

  7. 7.Dynamic Physio

    0%

    Held 7th. 0 estimated branded searches, — vs prior month. Share 0 points.

  8. —.The Physio Co.

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare popularity between The Urban Physio and its closest rivals

Every comparison with The Urban Physio

5 comparisons

How has branded search demand for The Urban Physio changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for The Urban Physio in New Zealand fell from 720 to 590.
  • Across the 12 months ending September 2026, The Urban Physio’s share of searches among Auckland physiotherapy clinics in New Zealand decreased from 16.5% to 15.1%.
  • Across the 12 months ending September 2026, The Urban Physio’s share of searches among Auckland physiotherapy clinics in New Zealand peaked at 16.9% in April 2026 and was lowest at 11.9% in June 2026.
  • Across the 12 months ending September 2026, The Urban Physio rose from 3rd to 2nd among Auckland physiotherapy clinics in New Zealand.

How did search popularity change for New Zealand Auckland physiotherapy clinics in September 2026?

6 changes

  1. In September 2026, The Urban Physio overtook Institute of Sport Physiotherapy to rank 2nd among Auckland physiotherapy clinics in New Zealand, with 15.1% of the searches.

  2. In September 2026, Triumph Physio gained share of searches among Auckland physiotherapy clinics in New Zealand, from 7% to 8.2%.

  3. In September 2026, Roland Jeffery Physiotherapy lost share of searches among Auckland physiotherapy clinics in New Zealand, from 63.5% to 61.5%.

  4. In September 2026, Institute of Sport Physiotherapy lost share of searches among Auckland physiotherapy clinics in New Zealand, from 12.9% to 12.3%.

  5. In September 2026, Peak Pilates & Physiotherapy lost share of searches among Auckland physiotherapy clinics in New Zealand, from 1.5% to 1%.

  6. Estimated monthly branded searches for Physio Fix in New Zealand fell 12.5% over 12 measured months, from 80 to 70 in September 2026.

How are The Urban Physio’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using The Urban Physio’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • the urban physio

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How the Brand Demand Index is measured

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