Brandwave

How popular isThe Boat Shed Cafe in search?

In August 2026, there were an estimated 760 branded searches for The Boat Shed Cafe in New Zealand which is down 15.6% over the last 11 months. The Boat Shed Cafe holds 20% estimated Share of Search among New Zealand nelson destination restaurants and is ranked 3rd of 3 competitors for search popularity.

Share of Search, August 2026
  1. Hopgoods45.8%
  2. Urban Oyster Bar34.2%
  3. The Boat Shed Cafe20%
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Which nelson destination restaurants compete with The Boat Shed Cafe?

The Boat Shed Cafe against nelson destination restaurants in New Zealand, by month

Share of Search by month for Hopgoods, Urban Oyster Bar, The Boat Shed Cafe. The figures are in the table below the chart.

View monthly share of search table
MonthHopgoodsUrban Oyster BarThe Boat Shed Cafe
Oct 202549.2%34.5%16.3%
Nov 202547%37.4%15.6%
Dec 202547%36.4%16.6%
Jan 202647.3%34.9%17.7%
Feb 202647.1%36.4%16.6%
Mar 202646.2%35.6%18.2%
Apr 202644.7%33.8%21.5%
May 202645.1%33.7%21.3%
Jun 202645.5%32.2%22.3%
Jul 202647.4%33.7%18.9%
Aug 202645.8%34.2%20%
Sep 2026———
  1. 1.Hopgoods

    45.8%

    held 1st · 1.7K estimated branded searches · -4.9% vs prior month · -1.6 points

  2. held 2nd · 1.3K estimated branded searches · 0% vs prior month · +0.5 points

  3. held 3rd · 760 estimated branded searches · +4.1% vs prior month · +1.1 points

Compare search popularity between The Boat Shed Cafe and its closest rivals

How has branded search demand for The Boat Shed Cafe changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for The Boat Shed Cafe in New Zealand fell from 900 to 760.
  • Across the 11 months ending August 2026, The Boat Shed Cafe’s estimated Share of Search among nelson destination restaurants in New Zealand increased from 16.3% to 20%.
  • Across the 11 months ending August 2026, The Boat Shed Cafe’s estimated Share of Search among nelson destination restaurants in New Zealand peaked at 22.3% in June 2026 and was lowest at 15.6% in November 2025.

How did search popularity change for New Zealand nelson destination restaurants in August 2026?

  1. In August 2026, The Boat Shed Cafe gained estimated Share of Search among nelson destination restaurants in New Zealand, from 18.9% to 20%.

  2. In August 2026, Urban Oyster Bar gained estimated Share of Search among nelson destination restaurants in New Zealand, from 33.7% to 34.2%.

  3. In August 2026, Hopgoods lost estimated Share of Search among nelson destination restaurants in New Zealand, from 47.4% to 45.8%.

How is The Boat Shed Cafe measured?

Brandwave collects information about searches that people make online using The Boat Shed Cafe’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • boatshed nelson
  • the boat shed cafe nelson
  • the boat shed nelson

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How the Brand Demand Index is measured

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Is The Boat Shed Cafe your brand?

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