How popular isThe Boat Shed Cafe in search?
In August 2026, there were an estimated 760 branded searches for The Boat Shed Cafe in New Zealand which is down 15.6% over the last 11 months. The Boat Shed Cafe holds 20% estimated Share of Search among New Zealand nelson destination restaurants and is ranked 3rd of 3 competitors for search popularity.
Hopgoods45.8%
Urban Oyster Bar34.2%
The Boat Shed Cafe20%
Follow The Boat Shed Cafe and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which nelson destination restaurants compete with The Boat Shed Cafe?
Share of Search by month for Hopgoods, Urban Oyster Bar, The Boat Shed Cafe. The figures are in the table below the chart.
View monthly share of search table
| Month | Hopgoods | Urban Oyster Bar | The Boat Shed Cafe |
|---|---|---|---|
| Oct 2025 | 49.2% | 34.5% | 16.3% |
| Nov 2025 | 47% | 37.4% | 15.6% |
| Dec 2025 | 47% | 36.4% | 16.6% |
| Jan 2026 | 47.3% | 34.9% | 17.7% |
| Feb 2026 | 47.1% | 36.4% | 16.6% |
| Mar 2026 | 46.2% | 35.6% | 18.2% |
| Apr 2026 | 44.7% | 33.8% | 21.5% |
| May 2026 | 45.1% | 33.7% | 21.3% |
| Jun 2026 | 45.5% | 32.2% | 22.3% |
| Jul 2026 | 47.4% | 33.7% | 18.9% |
| Aug 2026 | 45.8% | 34.2% | 20% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 45.8% | 1.7K | -4.9% | -1.6 points | |
| 2, held 2nd | 34.2% | 1.3K | 0% | +0.5 points | |
| 3, held 3rd | 20% | 760 | +4.1% | +1.1 points |
1.
Hopgoods45.8%
held 1st · 1.7K estimated branded searches · -4.9% vs prior month · -1.6 points
34.2%
held 2nd · 1.3K estimated branded searches · 0% vs prior month · +0.5 points
20%
held 3rd · 760 estimated branded searches · +4.1% vs prior month · +1.1 points
Compare search popularity between The Boat Shed Cafe and its closest rivals
How has branded search demand for The Boat Shed Cafe changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for The Boat Shed Cafe in New Zealand fell from 900 to 760.
- Across the 11 months ending August 2026, The Boat Shed Cafe’s estimated Share of Search among nelson destination restaurants in New Zealand increased from 16.3% to 20%.
- Across the 11 months ending August 2026, The Boat Shed Cafe’s estimated Share of Search among nelson destination restaurants in New Zealand peaked at 22.3% in June 2026 and was lowest at 15.6% in November 2025.
How did search popularity change for New Zealand nelson destination restaurants in August 2026?
3 changes

In August 2026, The Boat Shed Cafe gained estimated Share of Search among nelson destination restaurants in New Zealand, from 18.9% to 20%.

In August 2026, Urban Oyster Bar gained estimated Share of Search among nelson destination restaurants in New Zealand, from 33.7% to 34.2%.

In August 2026, Hopgoods lost estimated Share of Search among nelson destination restaurants in New Zealand, from 47.4% to 45.8%.
How is The Boat Shed Cafe measured?
Brandwave collects information about searches that people make online using The Boat Shed Cafe’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- boatshed nelson
- the boat shed cafe nelson
- the boat shed nelson
Do you work for The Boat Shed Cafe? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is The Boat Shed Cafe your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.