Brandwave

How popular isSouthern Hospitality in search?

In August 2026, there were an estimated 12.1K branded searches for Southern Hospitality in New Zealand which is down 13.7% over the last 11 months. Southern Hospitality holds 51.7% estimated Share of Search among New Zealand hospitality equipment suppliers and is ranked 1st of 2 competitors for search popularity.

Share of Search, August 2026
  1. Southern Hospitality51.7%
  2. Nisbets48.3%

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Which hospitality equipment suppliers compete with Southern Hospitality?

Southern Hospitality against hospitality equipment suppliers in New Zealand, by month

Share of Search by month for Southern Hospitality, Nisbets. The figures are in the table below the chart.

View monthly share of search table
MonthSouthern HospitalityNisbets
Oct 202555.2%44.8%
Nov 202550.1%49.9%
Dec 202546.3%53.7%
Jan 202654.9%45.1%
Feb 202654.9%45.1%
Mar 202652.4%47.6%
Apr 202654.4%45.6%
May 202654.1%45.9%
Jun 202652%48%
Jul 202656.5%43.5%
Aug 202651.7%48.3%
Sep 2026——
  1. held 1st · 12.1K estimated branded searches · -0.17% vs prior month · -4.8 points

  2. 2.Nisbets

    48.3%

    held 2nd · 11.3K estimated branded searches · +21.3% vs prior month · +4.8 points

Compare search popularity between Southern Hospitality and its closest rivals

How has branded search demand for Southern Hospitality changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Southern Hospitality in New Zealand fell from 14K to 12.1K.
  • Across the 11 months ending August 2026, Southern Hospitality’s estimated Share of Search among hospitality equipment suppliers in New Zealand decreased from 55.2% to 51.7%.
  • Across the 11 months ending August 2026, Southern Hospitality’s estimated Share of Search among hospitality equipment suppliers in New Zealand peaked at 56.5% in July 2026 and was lowest at 46.3% in December 2025.

How did search popularity change for New Zealand hospitality equipment suppliers in August 2026?

  1. In August 2026, Nisbets gained estimated Share of Search among hospitality equipment suppliers in New Zealand, from 43.5% to 48.3%.

  2. In August 2026, Southern Hospitality lost estimated Share of Search among hospitality equipment suppliers in New Zealand, from 56.5% to 51.7%.

How is Southern Hospitality measured?

Brandwave collects information about searches that people make online using Southern Hospitality’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

19 branded search terms

  • reward hospitality nz
  • southern hospitality
  • southern hospitality bbq
  • southern hospitality co
  • southern hospitality company
  • southern hospitality for sale
  • southern hospitality near me
  • southern hospitality new plymouth
  • southern hospitality nz
  • southern hospitality online
  • southern hospitality shop
  • southern hospitality store
  • southern hospitality supply
  • southern hospitality warmer
  • southern hospitality website
  • southernhospitality
  • southernhospitality co nz
  • southernhospitality nz
  • www southern hospitality

How the Brand Demand Index is measured

Who owns Southern Hospitality?

Southern Hospitality is owned by ECF Group. Brandwave does not track any other brands owned by ECF Group.

Do you work for Southern Hospitality? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Southern Hospitality your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.