Brandwave

How popular isSmartyGrants in search?

In August 2026, there were an estimated 650 branded searches for SmartyGrants in New Zealand which is up 54.8% over the last 11 months. SmartyGrants holds 71.4% estimated Share of Search among New Zealand grant management software and is ranked 1st of 5 competitors for search popularity.

Share of Search, August 2026
  1. SmartyGrants71.4%
  2. Submittable17.6%
  3. Fluxx5.5%
  4. Foundant5.5%
  5. Blackbaud Grantmaking0%
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Which grant management software compete with SmartyGrants?

SmartyGrants against grant management software in New Zealand, by month

Share of Search by month for SmartyGrants, Submittable, Fluxx, Foundant. The figures are in the table below the chart.

View monthly share of search table
MonthSmartyGrantsSubmittableFluxxFoundantBlackbaud Grantmaking
Oct 202558.3%31.9%4.2%5.6%0%
Nov 202556.9%31.9%6.9%4.2%0%
Dec 202555.8%36.5%3.8%3.8%0%
Jan 202658%31.9%5.8%2.9%1.4%
Feb 202669.3%21.6%5.7%3.4%0%
Mar 202666.7%25.8%4.3%3.2%0%
Apr 202666.7%25.3%4%2.7%1.3%
May 202666.3%26.3%4.2%3.2%0%
Jun 202668%24%2.7%5.3%0%
Jul 202658.8%32.9%3.5%4.7%0%
Aug 202671.4%17.6%5.5%5.5%0%
Sep 2026—————
  1. held 1st · 650 estimated branded searches · +30% vs prior month · +12.6 points

  2. held 2nd · 160 estimated branded searches · -42.9% vs prior month · -15.4 points

  3. 3.Fluxx

    5.5%

    moved from 4th to 3rd · 50 estimated branded searches · +66.7% vs prior month · +2 points

  4. 4.Foundant

    5.5%

    moved from 3rd to 4th · 50 estimated branded searches · +25% vs prior month · +0.8 points

  5. held 5th · 0 estimated branded searches · — vs prior month · 0 points

Compare search popularity between SmartyGrants and its closest rivals

How has branded search demand for SmartyGrants changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for SmartyGrants in New Zealand rose from 420 to 650.
  • Across the 11 months ending August 2026, SmartyGrants’ estimated Share of Search among grant management software in New Zealand increased from 58.3% to 71.4%.
  • Across the 11 months ending August 2026, SmartyGrants’ estimated Share of Search among grant management software in New Zealand peaked at 71.4% in August 2026 and was lowest at 55.8% in December 2025.

How did search popularity change for New Zealand grant management software in August 2026?

  1. In August 2026, Fluxx overtook Foundant to rank 3rd among grant management software in New Zealand, at 5.5%.

  2. In August 2026, SmartyGrants gained estimated Share of Search among grant management software in New Zealand, from 58.8% to 71.4%.

  3. In August 2026, Foundant gained estimated Share of Search among grant management software in New Zealand, from 4.7% to 5.5%.

  4. In August 2026, Submittable lost estimated Share of Search among grant management software in New Zealand, from 32.9% to 17.6%.

How is SmartyGrants measured?

Brandwave collects information about searches that people make online using SmartyGrants’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • smarty grants
  • smartygrants
  • smartygrants com au
  • smartygrants nz
  • www smartygrants
  • www smartygrants com au

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How the Brand Demand Index is measured

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Is SmartyGrants your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.