Brandwave

How popular isSeekom?

In October 2026, people searched for Seekom by name about 590 times in New Zealand, a 33% decrease from the previous year. These searches made up 29.1% of all New Zealand hotel property management system searches, placing Seekom second out of nine systems. When we asked both ChatGPT and Google AI Overviews about hotel property management systems, Seekom appeared in three of the five answers and was the fifth most recommended of the nine.

Search and AI answers in October 2026

Seekom is the second most searched of 9 competitors and the fifth most recommended in the AI answers we collected.

  1. PrenoShare of searches 29.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  2. SeekomShare of searches 29.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  3. Little HotelierShare of searches 16.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  4. RMS CloudShare of searches 10.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
  5. CloudbedsShare of searches 7.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st

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Top hotel property management systems in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Seekom was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Seekom is the fifth most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Cloudbeds1st
  2. Little Hotelier2nd
  3. Mews3rd
  4. Preno4th
  5. Seekom5th
  6. RMS Cloud6th
  7. Oracle OPERA Cloud7th
  8. Clarity Hospitality Solutions8th
  9. Hotelogix–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Cloudbeds5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Little Hotelier4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Seekom3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • RMS Cloud3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mews3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Preno2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Oracle OPERA Cloud2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Clarity Hospitality Solutions2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hotelogix0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hotel property management systems

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Seekom compared with other New Zealand hotel property management systems?

Seekom against hotel property management systems in New Zealand, by month

Share of searches by month for Preno, Seekom, Little Hotelier, RMS Cloud, Cloudbeds, Oracle OPERA Cloud, Mews. The figures are in the table below the chart.

View monthly share of searches table
MonthPrenoSeekomLittle HotelierRMS CloudCloudbedsOracle OPERA CloudMewsClarity Hospitality SolutionsHotelogix
Nov 202527.6%41.1%15.9%1.9%8.4%2.3%1.4%0.47%0.93%
Dec 202520.2%45.6%16.6%4.1%8.8%3.1%0.52%0.52%0.52%
Jan 202620.1%51.5%13.4%2.1%7.7%2.1%1.5%0.52%1%
Feb 202624.5%44.9%14.3%2%9.2%2.6%1.5%0.51%0.51%
Mar 202625.4%38.1%17.5%4.2%9%3.2%1.6%0.53%0.53%
Apr 202627.7%34.1%16.8%3.5%12.1%2.9%1.7%0.58%0.58%
May 202625.5%38.3%14.9%5.3%10.1%2.1%2.7%0.53%0.53%
Jun 202618%33.1%19.1%8.4%11.8%2.8%2.8%0.56%3.4%
Jul 202618.3%33.7%15.4%8.6%14.9%2.9%2.9%0.57%2.9%
Aug 202627.4%27.4%15.4%6.9%15.4%2.9%2.3%0.57%1.7%
Sep 202628%28%15.2%12.3%10.4%2.8%2.4%0.47%0.47%
Oct 202629.1%29.1%16.7%10.3%7.9%3.4%2.5%0.49%0.49%
  1. 1.Preno

    29.1%

    Held 1st. 590 estimated branded searches, 0% vs prior month. Share +1.1 points.

  2. 2.Seekom

    29.1%

    Held 2nd. 590 estimated branded searches, 0% vs prior month. Share +1.1 points.

  3. Held 3rd. 340 estimated branded searches, +6.3% vs prior month. Share +1.6 points.

  4. 4.RMS Cloud

    10.3%

    Held 4th. 210 estimated branded searches, -19.2% vs prior month. Share -2 points.

  5. 5.Cloudbeds

    7.9%

    Held 5th. 160 estimated branded searches, -27.3% vs prior month. Share -2.5 points.

  6. Held 6th. 70 estimated branded searches, +16.7% vs prior month. Share +0.6 points.

  7. 7.Mews

    2.5%

    Held 7th. 50 estimated branded searches, 0% vs prior month. Share +0.1 points.

  8. Held 8th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

  9. 9.Hotelogix

    0.49%

    Held 9th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Seekom and its closest rivals

Every comparison with Seekom

8 comparisons

How has branded search demand for Seekom changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Seekom in New Zealand fell from 880 to 590.
  • Across the 12 months ending October 2026, Seekom’s share of searches among hotel property management systems in New Zealand decreased from 41.1% to 29.1%.
  • Across the 12 months ending October 2026, Seekom’s share of searches among hotel property management systems in New Zealand peaked at 51.5% in January 2026 and was lowest at 27.4% in August 2026.
  • Across the 12 months ending October 2026, Seekom fell from 1st to 2nd among hotel property management systems in New Zealand.

How did search popularity change for New Zealand hotel property management systems in October 2026?

6 changes
  1. In October 2026, Little Hotelier gained share of searches among hotel property management systems in New Zealand, from 15.2% to 16.7%.

  2. In October 2026, Preno gained share of searches among hotel property management systems in New Zealand, from 28% to 29.1%.

  3. In October 2026, Seekom gained share of searches among hotel property management systems in New Zealand, from 28% to 29.1%.

  4. In October 2026, Oracle OPERA Cloud gained share of searches among hotel property management systems in New Zealand, from 2.8% to 3.4%.

  5. In October 2026, Cloudbeds lost share of searches among hotel property management systems in New Zealand, from 10.4% to 7.9%.

  6. In October 2026, RMS Cloud lost share of searches among hotel property management systems in New Zealand, from 12.3% to 10.3%.

How are Seekom’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Seekom’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • seekom

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How the Brand Demand Index is measured

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Is Seekom your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.