Brandwave

How popular isOoni in search?

In August 2026, there were an estimated 6.6K branded searches for Ooni in New Zealand which is up 15.1% over the last 11 months. Ooni holds 65% estimated Share of Search among New Zealand pizza oven brands and is ranked 1st of 4 competitors for search popularity.

Share of Search, August 2026
  1. Ooni65%
  2. Gozney33.7%
  3. Solo Stove0.98%
  4. Alfa Forni0.39%
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Which pizza oven brands compete with Ooni?

Ooni against pizza oven brands in New Zealand, by month

Share of Search by month for Ooni, Gozney. The figures are in the table below the chart.

View monthly share of search table
MonthOoniGozneySolo StoveAlfa Forni
Oct 202570.9%27%1.4%0.74%
Nov 202572%27.1%0.68%0.31%
Dec 202576%22.2%1.3%0.48%
Jan 202671.9%26.2%1.5%0.45%
Feb 202670.7%27.8%0.94%0.62%
Mar 202669.7%27%2.2%1.2%
Apr 202665.3%32.8%1.3%0.57%
May 202668.7%29.3%1.3%0.73%
Jun 202670.1%28%1.3%0.7%
Jul 202670.7%27.4%1.3%0.53%
Aug 202665%33.7%0.98%0.39%
Sep 2026————
  1. 1.Ooni

    65%

    held 1st · 6.6K estimated branded searches · +25.1% vs prior month · -5.8 points

  2. 2.Gozney

    33.7%

    held 2nd · 3.4K estimated branded searches · +67.3% vs prior month · +6.3 points

  3. 3.Solo Stove

    0.98%

    held 3rd · 100 estimated branded searches · 0% vs prior month · -0.4 points

  4. 4.Alfa Forni

    0.39%

    held 4th · 40 estimated branded searches · 0% vs prior month · -0.1 points

Compare search popularity between Ooni and its closest rivals

How has branded search demand for Ooni changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Ooni in New Zealand rose from 5.8K to 6.6K.
  • Across the 11 months ending August 2026, Ooni’s estimated Share of Search among pizza oven brands in New Zealand decreased from 70.9% to 65%.
  • Across the 11 months ending August 2026, Ooni’s estimated Share of Search among pizza oven brands in New Zealand peaked at 76% in December 2025 and was lowest at 65% in August 2026.

How did search popularity change for New Zealand pizza oven brands in August 2026?

  1. In August 2026, Gozney gained estimated Share of Search among pizza oven brands in New Zealand, from 27.4% to 33.7%.

  2. In August 2026, Ooni lost estimated Share of Search among pizza oven brands in New Zealand, from 70.7% to 65%.

  3. Estimated monthly branded searches for Alfa Forni in New Zealand fell 33.3% over 11 measured months, from 60 to 40 in August 2026.

How is Ooni measured?

Brandwave collects information about searches that people make online using Ooni’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

24 branded search terms

  • ooni
  • ooni karu
  • ooni karu 12 pizza oven
  • ooni karu12
  • ooni karu16
  • ooni koda
  • ooni koda 12
  • ooni koda 12 gas pizza oven
  • ooni koda 12 pizza oven
  • ooni koda 16
  • ooni koda 16 pizza oven
  • ooni koda 2
  • ooni koda pizza oven
  • ooni near me
  • ooni new zealand
  • ooni nz
  • ooni online
  • ooni oven
  • ooni pizza
  • ooni pizza oven
  • ooni pizza oven brush
  • ooni pizza peel
  • ooni table
  • pizza oven ooni

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How the Brand Demand Index is measured

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Is Ooni your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.