Brandwave

How popular isMoo in search?

In August 2026, there were an estimated 90 branded searches for Moo in New Zealand which is down 10% over the last 11 months. Moo holds 0.49% estimated Share of Search among New Zealand online print shops and is ranked 2nd of 4 competitors for search popularity.

Share of Search, August 2026
  1. Vistaprint99.1%
  2. Moo0.49%
  3. Printing.com0.27%
  4. Kwik Kopy0.16%
Moo website (opens in a new tab)

Follow Moo and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which online print shops compete with Moo?

Moo against online print shops in New Zealand, by month

Share of Search by month for Vistaprint, Moo. The figures are in the table below the chart.

View monthly share of search table
MonthVistaprintMooPrinting.comKwik Kopy
Oct 202598.9%0.5%0.35%0.25%
Nov 202599.3%0.33%0.25%0.08%
Dec 202599.3%0.28%0.28%0.11%
Jan 202699.1%0.44%0.22%0.22%
Feb 202699.2%0.47%0.26%0.1%
Mar 202699.2%0.4%0.25%0.15%
Apr 202698.6%0.87%0.31%0.19%
May 202699.2%0.44%0.15%0.19%
Jun 202698.9%0.64%0.23%0.18%
Jul 202698.9%0.57%0.38%0.13%
Aug 202699.1%0.49%0.27%0.16%
Sep 2026————

  1. 1.Vistaprint

    99.1%

    held 1st · 18.1K estimated branded searches · +15.9% vs prior month · +0.1 points

  2. 2.Moo

    0.49%

    held 2nd · 90 estimated branded searches · 0% vs prior month · -0.1 points

  3. 3.Printing.com

    0.27%

    held 3rd · 50 estimated branded searches · -16.7% vs prior month · -0.1 points

  4. 4.Kwik Kopy

    0.16%

    held 4th · 30 estimated branded searches · +50% vs prior month · 0 points

Compare search popularity between Moo and its closest rivals

How has branded search demand for Moo changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Moo in New Zealand fell from 100 to 90.
  • Across the 11 months ending August 2026, Moo’s estimated Share of Search among online print shops in New Zealand held steady, from 0.5% to 0.49%.

How did search popularity change for New Zealand online print shops in August 2026?

  1. Estimated monthly branded searches for Kwik Kopy in New Zealand fell 40% over 11 measured months, from 50 to 30 in August 2026.

  2. Estimated monthly branded searches for Printing.com in New Zealand fell 28.6% over 11 measured months, from 70 to 50 in August 2026.

  3. Estimated monthly branded searches for Moo in New Zealand fell 10% over 11 measured months, from 100 to 90 in August 2026.

How is Moo measured?

Brandwave collects information about searches that people make online using Moo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • moo business cards
  • moo flyers
  • moo print

Do you work for Moo? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Moo your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start your marketing record