Brandwave

How popular isMeade?

In October 2026, people searched for Meade by name about 80 times in New Zealand, a 33.3% decrease from the previous year. These searches made up 6.3% of all New Zealand telescope brand searches, placing Meade fourth out of four brands. When we asked both ChatGPT and Google AI Overviews about telescope brands, Meade appeared in one of the five answers and was the fourth most recommended of the four.

Search and AI answers in October 2026

Meade is the fourth most searched of 4 competitors and the fourth most recommended in the AI answers we collected.

  1. SaxonShare of searches 46.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  2. Sky-WatcherShare of searches 25.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  3. CelestronShare of searches 22%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  4. MeadeShare of searches 6.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
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Top telescope brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Meade was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Meade is the fourth most recommended of the four.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Sky-Watcher1st
  2. Celestron2nd
  3. Saxon3rd
  4. Meade4th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Celestron5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sky-Watcher4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Saxon3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Meade1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about telescope brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Meade compared with other New Zealand telescope brands?

Meade against telescope brands in New Zealand, by month

Share of searches by month for Saxon, Sky-Watcher, Celestron, Meade. The figures are in the table below the chart.

View monthly share of searches table
MonthSaxonSky-WatcherCelestronMeade
Nov 202547.6%20.2%22.6%9.7%
Dec 202554.9%17.6%22%5.5%
Jan 202664.4%17.3%13.9%4.5%
Feb 202651.3%20%21.7%7%
Mar 202644.4%23.3%23.3%9%
Apr 202645%26.7%21.4%6.9%
May 202640.3%21%28.6%10.1%
Jun 202645.7%21.7%20.2%12.4%
Jul 202651.3%21.7%20%7%
Aug 202650.4%21.4%19.7%8.5%
Sep 202649%22.4%18.4%10.2%
Oct 202646.5%25.2%22%6.3%

  1. 1.Saxon

    46.5%

    Held 1st. 590 estimated branded searches, +22.9% vs prior month. Share -2.5 points.

  2. 2.Sky-Watcher

    25.2%

    Held 2nd. 320 estimated branded searches, +45.5% vs prior month. Share +2.7 points.

  3. 3.Celestron

    22%

    Held 3rd. 280 estimated branded searches, +55.6% vs prior month. Share +3.7 points.

  4. 4.Meade

    6.3%

    Held 4th. 80 estimated branded searches, -20% vs prior month. Share -3.9 points.

Compare popularity between Meade and its closest rivals

Every comparison with Meade

3 comparisons

How has branded search demand for Meade changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Meade in New Zealand fell from 120 to 80.
  • Across the 12 months ending October 2026, Meade’s share of searches among telescope brands in New Zealand decreased from 9.7% to 6.3%.
  • Across the 12 months ending October 2026, Meade’s share of searches among telescope brands in New Zealand peaked at 12.4% in June 2026 and was lowest at 4.5% in January 2026.

How did search popularity change for New Zealand telescope brands in October 2026?

4 changes

  1. In October 2026, Celestron gained share of searches among telescope brands in New Zealand, from 18.4% to 22%.

  2. In October 2026, Sky-Watcher gained share of searches among telescope brands in New Zealand, from 22.4% to 25.2%.

  3. In October 2026, Meade lost share of searches among telescope brands in New Zealand, from 10.2% to 6.3%.

  4. In October 2026, Saxon lost share of searches among telescope brands in New Zealand, from 49% to 46.5%.

How are Meade’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Meade’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • meade
  • meade telescope

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How the Brand Demand Index is measured

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