Brandwave

How popular isGo Bus in search?

In August 2026, there were an estimated 150 branded searches for Go Bus in New Zealand which held steady over the last 11 months. Go Bus holds 5.1% estimated Share of Search among New Zealand bus and coach charter companies and is ranked 5th of 5 competitors for search popularity.

Share of Search, August 2026
  1. Ritchies38.1%
  2. Uzabus26.5%
  3. Tranzit19%
  4. Pacific Tourways11.2%
  5. Go Bus5.1%
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Which bus and coach charter companies compete with Go Bus?

Go Bus against bus and coach charter companies in New Zealand, by month

Share of Search by month for Ritchies, Uzabus, Tranzit, Pacific Tourways, Go Bus. The figures are in the table below the chart.

View monthly share of search table
MonthRitchiesUzabusTranzitPacific TourwaysGo Bus
Oct 202539.3%18.5%22.2%14.5%5.5%
Nov 202545.2%16.2%18.2%15.6%4.8%
Dec 202544.9%14.4%17.4%16.9%6.4%
Jan 202640%23.7%18.5%12.2%5.6%
Feb 202632.4%27.4%20.6%14.4%5.3%
Mar 202642.2%23.5%17.3%11.7%5.3%
Apr 202639.6%23.4%17.3%14.4%5.4%
May 202639.8%23.3%17.2%14.3%5.4%
Jun 202646.1%21.6%16.7%10.8%4.9%
Jul 202636.4%23.5%21.3%12.1%6.6%
Aug 202638.1%26.5%19%11.2%5.1%
Sep 2026—————
  1. 1.Ritchies

    38.1%

    held 1st · 1.1K estimated branded searches · +13.1% vs prior month · +1.7 points

  2. 2.Uzabus

    26.5%

    held 2nd · 780 estimated branded searches · +21.9% vs prior month · +3 points

  3. 3.Tranzit

    19%

    held 3rd · 560 estimated branded searches · -3.4% vs prior month · -2.3 points

  4. held 4th · 330 estimated branded searches · 0% vs prior month · -0.9 points

  5. 5.Go Bus

    5.1%

    held 5th · 150 estimated branded searches · -16.7% vs prior month · -1.5 points

Compare search popularity between Go Bus and its closest rivals

How has branded search demand for Go Bus changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Go Bus in New Zealand held steady at 150.
  • Across the 11 months ending August 2026, Go Bus’ estimated Share of Search among bus and coach charter companies in New Zealand peaked at 6.6% in July 2026 and was lowest at 4.8% in November 2025.

How did search popularity change for New Zealand bus and coach charter companies in August 2026?

  1. In August 2026, Uzabus gained estimated Share of Search among bus and coach charter companies in New Zealand, from 23.5% to 26.5%.

  2. In August 2026, Ritchies gained estimated Share of Search among bus and coach charter companies in New Zealand, from 36.4% to 38.1%.

  3. In August 2026, Tranzit lost estimated Share of Search among bus and coach charter companies in New Zealand, from 21.3% to 19%.

  4. In August 2026, Go Bus lost estimated Share of Search among bus and coach charter companies in New Zealand, from 6.6% to 5.1%.

  5. In August 2026, Pacific Tourways lost estimated Share of Search among bus and coach charter companies in New Zealand, from 12.1% to 11.2%.

How is Go Bus measured?

Brandwave collects information about searches that people make online using Go Bus’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • gobus co nz
  • gobus nz

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How the Brand Demand Index is measured

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Is Go Bus your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.