Brandwave

How popular isCleveland Funeral Home in search?

In August 2026, there were an estimated 1.3K branded searches for Cleveland Funeral Home in New Zealand which held steady over the last 11 months. Cleveland Funeral Home holds 74.8% estimated Share of Search among New Zealand whanganui funeral directors and is ranked 1st of 2 competitors for search popularity.

Share of Search, August 2026
  1. Cleveland Funeral Home74.8%
  2. Dempsey & Forrest25.2%

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Which whanganui funeral directors compete with Cleveland Funeral Home?

Cleveland Funeral Home against whanganui funeral directors in New Zealand, by month

Share of Search by month for Cleveland Funeral Home, Dempsey & Forrest. The figures are in the table below the chart.

View monthly share of search table
MonthCleveland Funeral HomeDempsey & Forrest
Oct 202559.3%40.7%
Nov 202572.3%27.7%
Dec 202570.8%29.2%
Jan 202684.1%15.9%
Feb 202682.8%17.2%
Mar 202671.9%28.1%
Apr 202675.6%24.4%
May 202672.4%27.6%
Jun 202676.1%23.9%
Jul 202681.6%18.4%
Aug 202674.8%25.2%
Sep 2026——
  1. held 1st · 1K estimated branded searches · -0.98% vs prior month · -6.8 points

  2. held 2nd · 340 estimated branded searches · +47.8% vs prior month · +6.8 points

Compare search popularity between Cleveland Funeral Home and its closest rivals

How has branded search demand for Cleveland Funeral Home changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Cleveland Funeral Home in New Zealand held steady at 1.3K.
  • Across the 11 months ending August 2026, Cleveland Funeral Home’s estimated Share of Search among whanganui funeral directors in New Zealand increased from 59.3% to 74.8%.
  • Across the 11 months ending August 2026, Cleveland Funeral Home’s estimated Share of Search among whanganui funeral directors in New Zealand peaked at 84.1% in January 2026 and was lowest at 59.3% in October 2025.

How did search popularity change for New Zealand whanganui funeral directors in August 2026?

  1. In August 2026, Dempsey & Forrest gained estimated Share of Search among whanganui funeral directors in New Zealand, from 18.4% to 25.2%.

  2. In August 2026, Cleveland Funeral Home lost estimated Share of Search among whanganui funeral directors in New Zealand, from 81.6% to 74.8%.

How is Cleveland Funeral Home measured?

Brandwave collects information about searches that people make online using Cleveland Funeral Home’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • cleveland funeral home
  • cleveland funeral home whanganui
  • clevelandfuneralhome

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How the Brand Demand Index is measured

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Is Cleveland Funeral Home your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.