Brandwave

How popular isCentral Roofing Company in search?

In August 2026, there were an estimated 50 branded searches for Central Roofing Company in New Zealand which is down 50% over the last 11 months. Central Roofing Company holds 37.5% estimated Share of Search among New Zealand new plymouth roofing companies and is ranked 2nd of 3 competitors for search popularity.

Share of Search, August 2026
  1. Freestyle Roofing50%
  2. Central Roofing Company37.5%
  3. DK Roofing12.5%

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Which new plymouth roofing companies compete with Central Roofing Company?

Central Roofing Company against new plymouth roofing companies in New Zealand, by month

Share of Search by month for Freestyle Roofing, Central Roofing Company, DK Roofing. The figures are in the table below the chart.

View monthly share of search table
MonthFreestyle RoofingCentral Roofing CompanyDK Roofing
Oct 202541.7%50%8.3%
Nov 202529.4%58.8%11.8%
Dec 202536.4%54.5%9.1%
Jan 202642.9%50%7.1%
Feb 202654.5%36.4%9.1%
Mar 202645.5%45.5%9.1%
Apr 202650%37.5%12.5%
May 202637.5%50%12.5%
Jun 202650%40%10%
Jul 202645.5%45.5%9.1%
Aug 202650%37.5%12.5%
Sep 2026———
  1. moved from 2nd to 1st · 40 estimated branded searches · -20% vs prior month · +4.5 points

  2. moved from 1st to 2nd · 30 estimated branded searches · -40% vs prior month · -8 points

  3. 3.DK Roofing

    12.5%

    held 3rd · 10 estimated branded searches · 0% vs prior month · +3.4 points

Compare search popularity between Central Roofing Company and its closest rivals

How has branded search demand for Central Roofing Company changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Central Roofing Company in New Zealand fell from 100 to 50.
  • Across the 11 months ending August 2026, Central Roofing Company’s estimated Share of Search among new plymouth roofing companies in New Zealand decreased from 50% to 37.5%.
  • Across the 11 months ending August 2026, Central Roofing Company’s estimated Share of Search among new plymouth roofing companies in New Zealand peaked at 58.8% in November 2025 and was lowest at 36.4% in February 2026.
  • Across the 11 months ending August 2026, Central Roofing Company fell from 1st to 2nd among new plymouth roofing companies in New Zealand.

How did search popularity change for New Zealand new plymouth roofing companies in August 2026?

  1. In August 2026, Freestyle Roofing overtook Central Roofing Company to take the highest estimated Share of Search among new plymouth roofing companies in New Zealand, at 50%.

  2. In August 2026, DK Roofing gained estimated Share of Search among new plymouth roofing companies in New Zealand, from 9.1% to 12.5%.

  3. In August 2026, Central Roofing Company lost estimated Share of Search among new plymouth roofing companies in New Zealand, from 45.5% to 37.5%.

How is Central Roofing Company measured?

Brandwave collects information about searches that people make online using Central Roofing Company’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • central roofing new plymouth
  • central roofing taranaki

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How the Brand Demand Index is measured

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