Brandwave

GameMaker vs Unreal Engine:Which is more popular?

In October 2026, GameMaker had more branded searches than Unreal Engine among game engines worldwide. GameMaker had about 270,000 branded searches, while Unreal Engine had 246,000. GameMaker made up 21% of all game engine searches we track, and Unreal Engine accounted for 19.1%. When we asked ChatGPT and Google AI Overviews about game engines, GameMaker and Unreal Engine each appeared in four of the five answers. Unreal Engine was mentioned before GameMaker in four out of five answers.

Among game engines worldwide in October 2026

Who do people search for more?

GameMaker, about 10% more searches than Unreal Engine

GameMaker 270K searchesUnreal Engine 246K searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

GameMaker in 4 of 5Unreal Engine in 4 of 5

Who does AI recommend more?

Unreal Engine, named ahead of GameMaker in 4 of 5 answers

Unreal Engine first in 4GameMaker first in 1

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Top game engines in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GameMaker and Unreal Engine were each mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Unreal Engine was listed before GameMaker in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Godot1st
  2. Unity2nd
  3. Unreal Engine3rd
  4. GameMaker4th
  5. GDevelop5th
  6. Phaser6th
  7. Construct7th
  8. Defold8th
  9. RPG Maker9th
  10. LÖVE–
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Godot5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Unity5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • GameMaker4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Unreal Engine4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • GDevelop2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Construct2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Phaser2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • RPG Maker1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Defold1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LÖVE0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+2 more

See every answer about game engines

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.

Is GameMaker or Unreal Engine more popular in search?

This chart shows how often people search Google for GameMaker and Unreal Engine by name. Each line represents a brand's share of searches for all 12 game engines we track, month by month, from English-language searches worldwide.

GameMaker and Unreal Engine among game engines worldwide, by month

Share of searches by month for GameMaker, Unreal Engine. The figures are in the table below the chart.

View monthly share of searches table
MonthGameMakerUnreal EngineGDevelopGodotConstructRPG MakerUnityLÖVECRYENGINEDefoldCocosPhaser
Nov 202524.4%18.2%12.2%9.1%14.9%6.7%8.7%1.3%1.6%0.73%1.2%0.87%
Dec 202526.4%19.7%10.8%9.8%10.8%7.2%9%1.4%1.8%0.79%1.2%0.94%
Jan 202624.5%22.4%12.3%9.1%10%8.2%7.5%1.3%1.6%0.9%1.1%1%
Feb 202624.9%18.6%12.5%9.3%12.5%8.3%8.5%1.4%1.4%0.75%1.2%0.88%
Mar 202623.2%17.3%14.1%9.5%14.1%7.7%8.3%1.3%1.3%0.85%1.2%0.98%
Apr 202624.7%18.4%15%9.9%12.3%6.8%7.2%1.4%1.4%0.9%1.2%0.88%
May 202623.6%17.6%14.4%11.1%11.8%7.9%8.1%1.3%1.3%1.1%1%0.86%
Jun 202620.4%22.8%12.5%12%10.2%6.8%10%1.4%1.1%0.91%1.1%0.77%
Jul 202620.9%19.1%12.8%13.8%7%7%14.5%1.1%1.1%0.77%1%0.79%
Aug 202620.3%18.5%15.1%14.2%8.3%6.8%11.8%1.4%1.1%0.75%0.96%0.65%
Sep 202619.7%18%14.7%12.9%12%6.6%11.5%1.1%1.1%1.1%0.8%0.63%
Oct 202621%19.1%15.6%15%12.8%7%4.9%1.1%0.94%0.94%0.85%0.64%

How has branded search for GameMaker and Unreal Engine changed worldwide over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending October 2026: Unreal Engine took it in June 2026, GameMaker took it in July 2026.
  • Across the 12 months ending October 2026, GameMaker’s share of searches among game engines worldwide moved from 24.4% to 21%, and its estimated monthly branded searches moved from 330K to 270K.
  • Across the 12 months ending October 2026, Unreal Engine’s share of searches among game engines worldwide moved from 18.2% to 19.1%, and its estimated monthly branded searches held steady at 246K.

How did search popularity change for game engines worldwide in October 2026?

2 changes
  1. In October 2026, GameMaker gained share of searches among game engines worldwide, from 19.7% to 21%.

  2. In October 2026, Unreal Engine gained share of searches among game engines worldwide, from 18% to 19.1%.

How are GameMaker’s and Unreal Engine’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using GameMaker’s and Unreal Engine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GameMaker

2 branded search terms

  • game maker studio
  • gamemaker

Unreal Engine

1 branded search term

  • unreal engine

How the Brand Demand Index is measured

Other head-to-heads among game engines

Creator with pink hair and a pink jacket

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