Brandwave

Wishbone vs Woom:Which is searched more?

In September 2026, Wishbone had more branded searches than Woom among kids scooter and balance bike brands worldwide. Wishbone had about 110,000 branded searches, while Woom had 49,500. Wishbone made up 25.1% of all kids scooter and balance bike brand searches we track, and Woom accounted for 11.3%. These are worldwide searches for English-language branded terms.

Share of searches among kids scooter and balance bike brands worldwide in September 2026Is Wishbone or Woom more popular in search?
Wishbone25.1%110K searches
vs
Woom11.3%49.5K searches

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Is Wishbone or Woom more popular in search?

Compare the kids scooter and balance bike brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Wishbone and Woom among kids scooter and balance bike brands worldwide, by month

Share of searches by month for Wishbone, Woom. The figures are in the table below the chart.

View monthly share of searches table
MonthWishboneRazorStriderMicro ScootersWoomGlobberRetrospecHornit
Oct 202533.2%22.1%12.2%12.8%10%6.7%2.4%0.72%
Nov 202527.2%18.2%12.2%19.1%12.2%8.2%2.4%0.48%
Dec 202522.1%27.2%14.9%15.8%10%6.7%3%0.48%
Jan 202643.1%15.9%15.9%9.2%7.1%5.8%2.6%0.41%
Feb 202631.6%17.4%17.4%10.1%11.6%7.8%3.5%0.69%
Mar 202627%18.1%14.8%13%14.8%8.1%3.6%0.48%
Apr 202624.8%20.2%16.6%11.9%13.6%9.1%3.3%0.53%
May 202628.1%23%12.6%11%12.6%8.4%3.8%0.61%
Jun 202626%26%14.2%10.4%11.6%7.8%3.5%0.56%
Jul 202626.7%26.7%12%10.5%12%8%3.6%0.57%
Aug 202627.8%22.6%15.2%10.8%12.4%6.8%3.7%0.6%
Sep 202625.1%20.7%16.9%14.5%11.3%7.6%3.4%0.66%

How has the Wishbone and Woom comparison changed over the last 12 months?

3 findings

How did search popularity change for kids scooter and balance bike brands worldwide in September 2026?

3 changes
  1. In September 2026, Micro Scooters overtook Woom to rank 4th among kids scooter and balance bike brands worldwide, with 14.5% of the searches.

  2. In September 2026, Wishbone lost share of searches among kids scooter and balance bike brands worldwide, from 27.8% to 25.1%.

  3. In September 2026, Woom lost share of searches among kids scooter and balance bike brands worldwide, from 12.4% to 11.3%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Wishbone’s and Woom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Wishbone

1 branded search term

  • wishbone

Woom

1 branded search term

  • woom bike

How the Brand Demand Index is measured

Other head-to-heads among kids scooter and balance bike brands

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Put your own brand in this comparison

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