Brandwave

VirtualBox vs VMware:Which is more popular by branded search?

In August 2026, VirtualBox had more branded searches than VMware among virtual machine software worldwide. VirtualBox was estimated to have 673K branded searches compared to VMware’s 368K, and held a 36.4% Share of Search versus VMware’s 19.9%. These are worldwide searches for English-language branded terms.

Share of Search among virtual machine software worldwide in August 2026Which is more popular in search, VirtualBox or VMware?
VirtualBox36.4%673K searches
vs
VMware19.9%368K searches

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Which is more popular in search, VirtualBox or VMware?

Compare the software teams run virtual machines with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

VirtualBox and VMware among virtual machine software worldwide, by month

Share of Search by month for VirtualBox, VMware. The figures are in the table below the chart.

View monthly share of search table
MonthParallelsVirtualBoxVMwareHyper-VQEMU
Oct 202532.2%39.1%21.5%4.3%2.9%
Nov 202532.2%39.1%21.5%4.3%2.9%
Dec 202530.4%37.2%24.9%4.1%3.3%
Jan 202634.6%34.6%23.1%4.6%3.1%
Feb 202631.9%39%21.3%4.3%3.5%
Mar 202636.4%36.4%19.9%4%3.3%
Apr 202636.6%36.6%20%4%2.7%
May 202641.2%33.7%18.4%3.7%3%
Jun 202636.4%36.4%19.9%4%3.3%
Jul 202636.6%36.6%20%4%2.7%
Aug 202636.4%36.4%19.9%4%3.3%
Sep 2026—————

How has the VirtualBox and VMware comparison changed over the last 12 months?

  • VirtualBox was ahead of VMware in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, VirtualBox’s estimated Share of Search among virtual machine software worldwide moved from 39.1% to 36.4%, and its estimated monthly branded searches moved from 1M to 673K.
  • Across the 11 months ending August 2026, VMware’s estimated Share of Search among virtual machine software worldwide moved from 21.5% to 19.9%, and its estimated monthly branded searches moved from 550K to 368K.

How did search popularity change for virtual machine software worldwide in August 2026?

  1. Estimated monthly branded searches for VMware worldwide fell 33.1% over 11 measured months, from 550K to 368K in August 2026.

  2. Estimated monthly branded searches for VirtualBox worldwide fell 32.7% over 11 measured months, from 1M to 673K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using VirtualBox’s and VMware’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

VirtualBox

1 branded search term

  • virtualbox

VMware

1 branded search term

  • vmware

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.