Brandwave

Topaz Labs vs Upscayl:Which is more popular by branded search?

In August 2026, Upscayl had more branded searches than Topaz Labs among AI image upscalers worldwide. Upscayl was estimated to have 246K branded searches compared to Topaz Labs’ 33.1K, and held a 15.4% Share of Search versus Topaz Labs’ 2.1%. These are worldwide searches for English-language branded terms.

Share of Search among AI image upscalers worldwide in August 2026Which is more popular in search, Topaz Labs or Upscayl?
Topaz Labs2.1%33.1K searches
vs
Upscayl15.4%246K searches

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Which is more popular in search, Topaz Labs or Upscayl?

Compare the tools that upscale and sharpen images. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Topaz Labs and Upscayl among AI image upscalers worldwide, by month

Share of Search by month for Upscayl, Topaz Labs. The figures are in the table below the chart.

View monthly share of search table
MonthMagnificUpscaylLet's EnhanceVanceAITopaz Labs
Oct 202513.9%37.7%25.3%6.2%16.9%
Nov 202514.7%40%22%5.4%18%
Dec 202513.3%44.5%19.9%6%16.3%
Jan 20269.6%48%21.5%6.5%14.4%
Feb 20269.9%49.3%22.1%6.6%12.1%
Mar 20268.4%51.2%23.1%6.9%10.3%
Apr 202622.2%40.6%22.2%6.7%8.2%
May 202662.1%22.7%6.8%4.6%3.7%
Jun 202671.7%17.6%3.5%3.5%3.5%
Jul 202676.4%15.4%3.1%2.5%2.5%
Aug 202676.3%15.4%3.1%3.1%2.1%
Sep 2026—————

How has the Topaz Labs and Upscayl comparison changed over the last 12 months?

  • Upscayl was ahead of Topaz Labs in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Topaz Labs’ estimated Share of Search among AI image upscalers worldwide moved from 16.9% to 2.1%, and its estimated monthly branded searches moved from 49.5K to 33.1K.
  • Across the 11 months ending August 2026, Upscayl’s estimated Share of Search among AI image upscalers worldwide moved from 37.7% to 15.4%, and its estimated monthly branded searches moved from 110K to 246K.

How did search popularity change for AI image upscalers worldwide in August 2026?

  1. In August 2026, VanceAI overtook Topaz Labs to rank 4th among AI image upscalers worldwide, at 3.1%.

  2. Upscayl’s estimated Share of Search among AI image upscalers worldwide has lost ground for 3 months in a row, from 22.7% to 15.4% in August 2026.

  3. Topaz Labs’ estimated Share of Search among AI image upscalers worldwide has lost ground for 3 months in a row, from 3.7% to 2.1% in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Topaz Labs’ and Upscayl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Topaz Labs

1 branded search term

  • topaz labs

Upscayl

1 branded search term

  • upscayl

How the Brand Demand Index is measured

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