Brandwave

Thrive Pilates vs Tui:Which is more popular by branded search?

In August 2026, Thrive Pilates and Tui were level on Share of Search among plant food brands worldwide, with an estimated 2.4K branded searches each, at 2.1% estimated Share of Search each. These are worldwide searches for English-language branded terms.

Share of Search among plant food brands worldwide in August 2026Which is more popular in search, Thrive Pilates or Tui?
Thrive Pilates2.1%2.4K searches
vs
Tui2.1%2.4K searches

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Which is more popular in search, Thrive Pilates or Tui?

Compare the plant food brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Thrive Pilates and Tui among plant food brands worldwide, by month

Share of Search by month for Thrive Pilates, Tui. The figures are in the table below the chart.

View monthly share of search table
MonthMiracle-GroYatesOsmocoteThrive PilatesTui
Oct 202525.7%47%21.1%3.4%2.8%
Nov 202525.8%47%21%2.8%3.4%
Dec 202525%45.7%20.4%4%5%
Jan 202624.3%44.3%24.3%3.9%3.2%
Feb 202630.9%37.7%25.3%3.3%2.7%
Mar 202638.4%25.7%31.4%2.2%2.2%
Apr 202643.7%23.9%29.2%1.4%1.7%
May 202648.8%21.9%26.7%1.3%1.3%
Jun 202651%22.8%22.8%1.7%1.7%
Jul 202642.6%34.9%19.1%1.7%1.7%
Aug 202635.9%35.9%24%2.1%2.1%
Sep 2026—————

How has the Thrive Pilates and Tui comparison changed over the last 12 months?

  • The lead changed hands 3 times in the 11 months ending August 2026: Tui took it in November 2025, Thrive Pilates took it in January 2026, Tui took it in April 2026.
  • Across the 11 months ending August 2026, Thrive Pilates’ estimated Share of Search among plant food brands worldwide moved from 3.4% to 2.1%, and its estimated monthly branded searches moved from 3.6K to 2.4K.
  • Across the 11 months ending August 2026, Tui’s estimated Share of Search among plant food brands worldwide moved from 2.8% to 2.1%, and its estimated monthly branded searches moved from 2.9K to 2.4K.

How did search popularity change for plant food brands worldwide in August 2026?

  1. Thrive Pilates’ estimated Share of Search among plant food brands worldwide has gained ground for 3 months in a row, from 1.3% to 2.1% in August 2026.

  2. Tui’s estimated Share of Search among plant food brands worldwide has gained ground for 3 months in a row, from 1.3% to 2.1% in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Thrive Pilates’ and Tui’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Thrive Pilates

1 branded search term

  • thrive pilates

Tui

1 branded search term

  • beer tui

How the Brand Demand Index is measured

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