Brandwave

THIEAUDIO vs Westone:Which is searched more?

In September 2026, Westone had more branded searches than THIEAUDIO among in ear monitor brands worldwide. Westone had about 22,200 branded searches, while THIEAUDIO had 6,600. Westone made up 10% of all in ear monitor brand searches we track, and THIEAUDIO accounted for 3%. These are worldwide searches for English-language branded terms.

Share of searches among in ear monitor brands worldwide in September 2026Is THIEAUDIO or Westone more popular in search?
THIEAUDIO3%6.6K searches
vs
Westone10%22.2K searches

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Is THIEAUDIO or Westone more popular in search?

Compare the in ear monitor brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

THIEAUDIO and Westone among in ear monitor brands worldwide, by month

Share of searches by month for Westone, THIEAUDIO. The figures are in the table below the chart.

View monthly share of searches table
MonthShureUltimate EarsWestone64 AudioTHIEAUDIOJH AudioSennheiser
Oct 202559.1%17.7%9.7%7.3%2.4%1.6%2.2%
Nov 202555.9%20.5%9.2%8.3%2.2%1.8%2.1%
Dec 202555.5%20.3%9.1%8.4%2.7%1.8%2.1%
Jan 202658.4%17.5%9.6%8%2.9%1.9%1.8%
Feb 202661%14.9%10%7.8%2.4%2%1.9%
Mar 202657.7%17.3%9.5%9%2.8%1.9%1.8%
Apr 202658.3%17.5%9.6%8.6%2.3%1.9%1.8%
May 202659.2%17.8%9.7%7.2%2.4%1.9%1.8%
Jun 202654.1%19.9%10.9%8.2%2.7%2.2%2%
Jul 202653.9%19.8%10.9%8.2%2.6%2.6%2%
Aug 202654.1%19.9%10.9%8.2%2.7%2.2%2%
Sep 202660.9%14.9%10%7.4%3%2%1.8%

How has the THIEAUDIO and Westone comparison changed over the last 12 months?

3 findings
  • Westone was ahead of THIEAUDIO in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, THIEAUDIO’s share of searches among in ear monitor brands worldwide moved from 2.4% to 3%, and its estimated monthly branded searches moved from 5.4K to 6.6K.
  • Across the 12 months ending September 2026, Westone’s share of searches among in ear monitor brands worldwide moved from 9.7% to 10%, and its estimated monthly branded searches held steady at 22.2K.

How did search popularity change for in ear monitor brands worldwide in September 2026?

2 changes
  1. In September 2026, Westone lost share of searches among in ear monitor brands worldwide, from 10.9% to 10%.

  2. Estimated monthly branded searches for THIEAUDIO worldwide rose 22.2% over 12 measured months, from 5.4K to 6.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using THIEAUDIO’s and Westone’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

THIEAUDIO

1 branded search term

  • thieaudio

Westone

1 branded search term

  • westone

How the Brand Demand Index is measured

Other head-to-heads among in ear monitor brands

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