The Works vs Toilet Duck:Which is more popular by branded search?

Name: The Works vs Toilet Duck: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, The Works had more branded searches than Toilet Duck among toilet cleaners worldwide. The Works was estimated to have 673K branded searches compared to Toilet Duck’s 5.4K, and held a 59.8% Share of Search versus Toilet Duck’s 0.48%. These are worldwide searches for English-language branded terms.

Share of Search among toilet cleaners worldwide in August 2026Which is more popular in search, The Works or Toilet Duck?

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Which is more popular in search, The Works or Toilet Duck?

Compare the toilet cleaners people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

The Works and Toilet Duck among toilet cleaners worldwide, by month

Month	The Works	Harpic	Lysol	Domestos	Zoflora	Toilet Duck
Oct 2025	66.1%	13.2%	10.8%	7.3%	2.2%	0.43%
Nov 2025	73.1%	9.9%	8%	6.6%	2%	0.39%
Dec 2025	72.7%	9.8%	9.8%	5.4%	2%	0.32%
Jan 2026	63.1%	12.7%	12.7%	8.5%	2.5%	0.51%
Feb 2026	64.1%	12.9%	12.9%	7.1%	2.6%	0.51%
Mar 2026	61.4%	15.1%	12.3%	8.3%	2.5%	0.49%
Apr 2026	58%	17.4%	11.6%	9.5%	2.9%	0.57%
May 2026	56.8%	17%	13.9%	9.3%	2.3%	0.56%
Jun 2026	58.3%	17.5%	11.7%	9.6%	2.4%	0.57%
Jul 2026	61.4%	15.1%	12.3%	8.3%	2.5%	0.49%
Aug 2026	59.8%	14.7%	14.7%	8%	2.4%	0.48%
Sep 2026	—	—	—	—	—	—

How has the The Works and Toilet Duck comparison changed over the last 12 months?

3 findings

The Works was ahead of Toilet Duck in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, The Works’ estimated Share of Search among toilet cleaners worldwide moved from 66.1% to 59.8%, and its estimated monthly branded searches moved from 823K to 673K.
Across the 11 months ending August 2026, Toilet Duck’s estimated Share of Search among toilet cleaners worldwide moved from 0.43% to 0.48%, and its estimated monthly branded searches held steady at 5.4K.

How did search popularity change for toilet cleaners worldwide in August 2026?

1 change

In August 2026, The Works lost estimated Share of Search among toilet cleaners worldwide, from 61.4% to 59.8%.

How each brand is measured

Brandwave collects information about searches that people make online using The Works’ and Toilet Duck’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.