Brandwave

Talkshoplive vs Whatnot:Which is more popular by branded search?

In August 2026, Whatnot had more branded searches than Talkshoplive among live shopping platforms worldwide. Whatnot was estimated to have 1.2M branded searches compared to Talkshoplive’s 4.4K, and held a 99.3% Share of Search versus Talkshoplive’s 0.36%. These are worldwide searches for English-language branded terms.

Share of Search among live shopping platforms worldwide in August 2026Which is more popular in search, Talkshoplive or Whatnot?
Talkshoplive0.36%4.4K searches
vs
Whatnot99.3%1.2M searches

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Which is more popular in search, Talkshoplive or Whatnot?

Compare the platforms used to sell during live video. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Talkshoplive and Whatnot among live shopping platforms worldwide, by month

Share of Search by month for Whatnot, Talkshoplive. The figures are in the table below the chart.

View monthly share of search table
MonthWhatnotTalkshopliveBambuserLivescaleFirework
Oct 202598.7%0.53%0.57%0.16%—
Nov 202598.7%0.65%0.47%0.16%—
Dec 202598.9%0.53%0.39%0.16%—
Jan 202699%0.44%0.39%0.16%—
Feb 202699%0.44%0.39%0.13%—
Mar 202699.1%0.44%0.39%0.11%—
Apr 202699.2%0.29%0.39%0.11%—
May 202699.3%0.29%0.33%0.11%—
Jun 202699.3%0.29%0.27%0.11%—
Jul 202699.4%0.29%0.23%0.08%—
Aug 202699.3%0.36%0.28%0.11%—
Sep 2026—————

How has the Talkshoplive and Whatnot comparison changed over the last 12 months?

  • Whatnot was ahead of Talkshoplive in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Talkshoplive’s estimated Share of Search among live shopping platforms worldwide moved from 0.53% to 0.36%, and its estimated monthly branded searches held steady at 4.4K.
  • Across the 11 months ending August 2026, Whatnot’s estimated Share of Search among live shopping platforms worldwide moved from 98.7% to 99.3%, and its estimated monthly branded searches moved from 823K to 1.2M.

How did search popularity change for live shopping platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Whatnot worldwide rose 48.2% over 11 measured months, from 823K to 1.2M in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Talkshoplive’s and Whatnot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Talkshoplive

1 branded search term

  • talkshoplive

Whatnot

1 branded search term

  • whatnot

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.