Brandwave

Sundance vs Voyager:Which is searched more?

In September 2026, Voyager had more branded searches than Sundance among hot Air Balloon brands worldwide. Voyager was estimated to have 246K branded searches compared to Sundance’s 110K, and held a 7.5% Share of Search versus Sundance’s 3.4%. These are worldwide searches for English-language branded terms.

Share of Search among hot Air Balloon brands worldwide in September 2026Which is more popular in search, Sundance or Voyager?
Sundance3.4%110K searches
vs
Voyager7.5%246K searches

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Which is more popular in search, Sundance or Voyager?

Compare the hot air balloon brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Sundance and Voyager among hot Air Balloon brands worldwide, by month

Share of Search by month for Voyager, Sundance. The figures are in the table below the chart.

View monthly share of search table
MonthGrouponViatorVoyagerSundanceButterflyAurora
Oct 202566.6%20%9%4%0.36%0.06%
Nov 202573.8%14.8%8.1%3%0.33%0.05%
Dec 202577.5%12.7%7%2.5%0.28%0.04%
Jan 202667.1%20.2%7.4%4.9%0.3%0.09%
Feb 202668.3%20.5%7.5%3.4%0.3%0.07%
Mar 202669%20.7%7.6%2.3%0.3%0.06%
Apr 202667.9%20.4%9.1%2.2%0.25%0.06%
May 202668.7%20.6%7.6%2.8%0.25%0.05%
Jun 202669.7%20.9%6.3%2.8%0.21%0.04%
Jul 202669.7%20.9%6.3%2.8%0.25%0.04%
Aug 202665.6%19.7%7.2%7.2%0.24%0.04%
Sep 202668.3%20.5%7.5%3.4%0.3%0.05%

How has the Sundance and Voyager comparison changed over the last 12 months?

  • Voyager was ahead of Sundance in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Sundance’s estimated Share of Search among hot Air Balloon brands worldwide moved from 4% to 3.4%, and its estimated monthly branded searches moved from 135K to 110K.
  • Across the 12 months ending September 2026, Voyager’s estimated Share of Search among hot Air Balloon brands worldwide moved from 9% to 7.5%, and its estimated monthly branded searches moved from 301K to 246K.

How did search popularity change for hot Air Balloon brands worldwide in September 2026?

  1. In September 2026, Sundance lost estimated Share of Search among hot Air Balloon brands worldwide, from 7.2% to 3.4%.

  2. In September 2026, Voyager rose from 4th to 3rd among hot Air Balloon brands worldwide.

Other head-to-heads among hot Air Balloon brands

How each brand is measured

Brandwave collects information about searches that people make online using Sundance’s and Voyager’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Sundance

1 branded search term

  • sundance

Voyager

1 branded search term

  • voyager

How the Brand Demand Index is measured

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