Brandwave

Sublime Merge vs Tower:Which is searched more?

In September 2026, Sublime Merge had more branded searches than Tower among git clients worldwide. Sublime Merge had about 8,100 branded searches, while Tower had 1,600. Sublime Merge made up 1.8% of all git client searches we track, and Tower accounted for 0.35%. These are worldwide searches for English-language branded terms.

Share of searches among git clients worldwide in September 2026Is Sublime Merge or Tower more popular in search?
Sublime Merge1.8%8.1K searches
vs
Tower0.35%1.6K searches

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Is Sublime Merge or Tower more popular in search?

Compare the desktop clients developers use Git through. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Sublime Merge and Tower among git clients worldwide, by month

Share of searches by month for Sublime Merge, Tower. The figures are in the table below the chart.

View monthly share of searches table
MonthGitHub DesktopSourcetreeGitKrakenlazygitForkSublime MergeTower
Oct 202558.2%17.5%11.7%6.4%4.3%1.6%0.37%
Nov 202561.5%15.1%10.1%6.8%4.5%1.7%0.39%
Dec 202558.1%17.5%11.7%6.4%4.3%1.6%0.45%
Jan 202656.6%17%11.4%7.6%5.1%1.9%0.44%
Feb 202660.5%14.9%10%8.1%4.5%1.6%0.38%
Mar 202661.4%15.1%10.1%6.8%4.5%1.7%0.4%
Apr 202659.5%17.9%9.8%6.5%4.4%1.6%0.38%
May 202661.5%15.1%10.1%6.8%4.5%1.7%0.39%
Jun 202662.3%15.3%10.2%5.6%4.6%1.7%0.33%
Jul 202664.2%15.8%8.6%5.8%3.9%1.4%0.34%
Aug 202666.1%13.3%8.9%6%4%1.4%0.35%
Sep 202665.9%13.2%8.9%5.9%4%1.8%0.35%

How has the Sublime Merge and Tower comparison changed over the last 12 months?

3 findings
  • Sublime Merge was ahead of Tower in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Sublime Merge’s share of searches among git clients worldwide moved from 1.6% to 1.8%, and its estimated monthly branded searches held steady at 8.1K.
  • Across the 12 months ending September 2026, Tower’s share of searches among git clients worldwide moved from 0.37% to 0.35%, and its estimated monthly branded searches moved from 1.9K to 1.6K.

How did search popularity change for git clients worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Tower worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Sublime Merge’s and Tower’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Sublime Merge

1 branded search term

  • sublime merge

Tower

1 branded search term

  • tower git

How the Brand Demand Index is measured

Other head-to-heads among git clients

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