Brandwave

Git clients:Which brands are most popular in search?

In August 2026, GitHub Desktop was the most searched among git clients worldwide, with an estimated 301K branded searches and 71.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. GitHub Desktop71.4%
  2. Sourcetree14.3%
  3. GitKraken9.6%
  4. Fork4.3%
  5. Tower0.38%

Follow git clients and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

Compare the desktop clients developers use Git through. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among git clients worldwide, by month

Share of Search by month for GitHub Desktop, Sourcetree, GitKraken, Fork. The figures are in the table below the chart.

View monthly share of search table
MonthGitHub DesktopSourcetreeGitKrakenForkTower
Oct 202563.2%19%12.7%4.7%0.4%
Nov 202567.1%16.5%11%4.9%0.42%
Dec 202563.2%19%12.7%4.6%0.49%
Jan 202662.5%18.8%12.6%5.6%0.48%
Feb 202667.1%16.5%11%4.9%0.42%
Mar 202667.1%16.5%11%4.9%0.44%
Apr 202664.7%19.5%10.6%4.8%0.41%
May 202667.1%16.5%11%4.9%0.42%
Jun 202667.1%16.5%11%5%0.36%
Jul 202669.2%17%9.3%4.2%0.37%
Aug 202671.4%14.3%9.6%4.3%0.38%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.GitHub Desktop

    71.4%

    Held 1st. 301K estimated branded searches, 0% vs prior month. Share +2.2 points.

  2. 2.Sourcetree

    14.3%

    Held 2nd. 60.5K estimated branded searches, -18.2% vs prior month. Share -2.7 points.

  3. 3.GitKraken

    9.6%

    Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share +0.3 points.

  4. 4.Fork

    4.3%

    Held 4th. 18.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Tower

    0.38%

    Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among git clients worldwide?

In August 2026, GitHub Desktop was the most searched among git clients worldwide, with an estimated 301K branded searches and 71.4% estimated Share of Search within this set. Sourcetree is in 2nd place, 57 percentage points behind at 14.3% Share of Search.

Global git clients, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
GitHub Desktop63.2% → 71.4%71.4%Aug 202662.5%Jan 20261st
Sourcetree19% → 14.3%19.5%Apr 202614.3%Aug 20262nd
GitKraken12.7% → 9.6%12.7%Dec 20259.3%Jul 20263rd
Fork4.7% → 4.3%5.6%Jan 20264.2%Jul 20264th
Tower0.4% → 0.38%0.49%Dec 20250.36%Jun 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, GitHub Desktop’s estimated Share of Search among git clients worldwide increased from 63.2% to 71.4%.
  • Across the 11 months ending August 2026, Sourcetree’s estimated Share of Search among git clients worldwide decreased from 19% to 14.3%.
  • Across the 11 months ending August 2026, GitKraken’s estimated Share of Search among git clients worldwide decreased from 12.7% to 9.6%.
  • Across the 11 months ending August 2026, GitHub Desktop’s estimated Share of Search among git clients worldwide peaked at 71.4% in August 2026 and was lowest at 62.5% in January 2026.
  • Across the 11 months ending August 2026, Sourcetree’s estimated Share of Search among git clients worldwide peaked at 19.5% in April 2026 and was lowest at 14.3% in August 2026.
  • Across the 11 months ending August 2026, GitKraken’s estimated Share of Search among git clients worldwide peaked at 12.7% in December 2025 and was lowest at 9.3% in July 2026.
  • Across the 11 months ending August 2026, Fork’s estimated Share of Search among git clients worldwide peaked at 5.6% in January 2026 and was lowest at 4.2% in July 2026.
  • Across the 11 months ending August 2026, Fork and Tower held steady: their estimated Share of Search among git clients worldwide each moved less than 0.5 percentage points.

How did search popularity change for git clients worldwide in August 2026?

  1. In August 2026, GitHub Desktop gained estimated Share of Search among git clients worldwide, from 69.2% to 71.4%.

  2. In August 2026, Sourcetree lost estimated Share of Search among git clients worldwide, from 17% to 14.3%.

  3. Estimated monthly branded searches for GitKraken worldwide fell 33.1% over 11 measured months, from 60.5K to 40.5K in August 2026.

  4. Estimated monthly branded searches for Fork worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

  5. Estimated monthly branded searches for Tower worldwide fell 15.8% over 11 measured months, from 1.9K to 1.6K in August 2026.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.

Start free