Brandwave

Staub vs Tramontina:Which is searched more?

In September 2026, Tramontina had more branded searches than Staub among cookware brands worldwide. Tramontina was estimated to have 301K branded searches compared to Staub’s 135K, and held a 15.5% Share of Search versus Staub’s 7%. These are worldwide searches for English-language branded terms.

Share of Search among cookware brands worldwide in September 2026Which is more popular in search, Staub or Tramontina?
Staub7%135K searches
vs
Tramontina15.5%301K searches

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Which is more popular in search, Staub or Tramontina?

Compare the pots, pans and cookware brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Staub and Tramontina among cookware brands worldwide, by month

Share of Search by month for Tramontina, Staub. The figures are in the table below the chart.

View monthly share of search table
MonthLe CreusetTramontinaStaubHexClad
Oct 202576.3%15.3%8.4%<0.01%
Nov 202578.5%12.9%8.6%<0.01%
Dec 202580.4%10.8%8.8%0.01%
Jan 202674.9%15%10%<0.01%
Feb 202676.2%15.4%8.4%<0.01%
Mar 202673.7%18.2%8.2%<0.01%
Apr 202674.8%18.5%6.7%<0.01%
May 202674.8%18.5%6.7%<0.01%
Jun 202675.7%18.7%5.6%<0.01%
Jul 202675.7%18.7%5.6%<0.01%
Aug 202674.8%18.5%6.7%0.01%
Sep 202677.5%15.5%7%<0.01%

How has the Staub and Tramontina comparison changed over the last 12 months?

  • Tramontina was ahead of Staub in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Staub’s estimated Share of Search among cookware brands worldwide moved from 8.4% to 7%, and its estimated monthly branded searches moved from 165K to 135K.
  • Across the 12 months ending September 2026, Tramontina’s estimated Share of Search among cookware brands worldwide moved from 15.3% to 15.5%, and its estimated monthly branded searches held steady at 301K.

How did search popularity change for cookware brands worldwide in September 2026?

  1. In September 2026, Tramontina lost estimated Share of Search among cookware brands worldwide, from 18.5% to 15.5%.

  2. Estimated monthly branded searches for Staub worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

Other head-to-heads among cookware brands

How each brand is measured

Brandwave collects information about searches that people make online using Staub’s and Tramontina’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Staub

1 branded search term

  • staub

Tramontina

1 branded search term

  • tramontina

How the Brand Demand Index is measured

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