Star Micronics vs Toast:Which is searched more?
In September 2026, Toast had more branded searches than Star Micronics among POS printer brands worldwide. Toast had about 41,500 branded searches, while Star Micronics had 4,400. Toast made up 5.4% of all POS printer brand searches we track, and Star Micronics accounted for 0.57%. These are worldwide searches for English-language branded terms.
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Is Star Micronics or Toast more popular in search?
Compare the pos printer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Toast, Star Micronics. The figures are in the table below the chart.
View monthly share of searches table
| Month | Epson | Toast | Clover | BIXOLON | Star Micronics | Square |
|---|---|---|---|---|---|---|
| Oct 2025 | 86.3% | 6.4% | 5.6% | 1% | 0.69% | 0.02% |
| Nov 2025 | 87.7% | 5.4% | 5.2% | 1.1% | 0.7% | 0.01% |
| Dec 2025 | 88.5% | 5.4% | 4.4% | 1.1% | 0.58% | 0.01% |
| Jan 2026 | 88.5% | 5.4% | 4.7% | 0.87% | 0.58% | <0.01% |
| Feb 2026 | 86.5% | 6.3% | 5.7% | 0.85% | 0.69% | 0.01% |
| Mar 2026 | 85.6% | 6.4% | 6.2% | 1% | 0.69% | 0.02% |
| Apr 2026 | 86.4% | 6.5% | 5.7% | 0.85% | 0.56% | 0.01% |
| May 2026 | 86.4% | 6.4% | 5.6% | 0.85% | 0.69% | 0.02% |
| Jun 2026 | 86.5% | 6.3% | 5.6% | 0.85% | 0.69% | 0.02% |
| Jul 2026 | 87.5% | 5.6% | 5.5% | 0.86% | 0.57% | 0.01% |
| Aug 2026 | 87.7% | 5.5% | 5.5% | 0.86% | 0.57% | 0.01% |
| Sep 2026 | 87.7% | 5.4% | 5.2% | 1.1% | 0.57% | 0.02% |
How has the Star Micronics and Toast comparison changed over the last 12 months?
3 findings
- Toast was ahead of Star Micronics in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Star Micronics’ share of searches among POS printer brands worldwide moved from 0.69% to 0.57%, and its estimated monthly branded searches moved from 5.4K to 4.4K.
- Across the 12 months ending September 2026, Toast’s share of searches among POS printer brands worldwide moved from 6.4% to 5.4%, and its estimated monthly branded searches moved from 49.9K to 41.5K.
How did search popularity change for POS printer brands worldwide in September 2026?
2 changes
Toast’s share of searches among POS printer brands worldwide has lost ground for 3 months in a row, from 6.3% to 5.4% in September 2026.
Estimated monthly branded searches for Star Micronics worldwide fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.
How are branded searches counted?
28 search terms
Brandwave collects information about searches that people make online using Star Micronics’ and Toast’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Star Micronics
1 branded search term
- star micronics
Toast
27 branded search terms
- handheld toast pos
- pos toast
- pos toast system
- pos toasttab
- toast point of sale
- toast point of sale system
- toast pos
- toast pos app
- toast pos company
- toast pos demo
- toast pos fees
- toast pos handheld
- toast pos hardware
- toast pos kiosk
- toast pos menu
- toast pos printer
- toast pos restaurant
- toast pos sales
- toast pos screen
- toast pos software
- toast pos system
- toast pos systems
- toast pos terminal
- toast pos training
- toast restaurant pos
- toast tab pos
- toasttab pos
Other head-to-heads among POS printer brands
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