Smart Garden vs Thompson & Morgan:Which is more popular by branded search?

Name: Smart Garden vs Thompson & Morgan: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Thompson & Morgan had more branded searches than Smart Garden among trellis brands worldwide. Thompson & Morgan was estimated to have 49.5K branded searches compared to Smart Garden’s 2.9K, and held a 15.4% Share of Search versus Smart Garden’s 0.9%. These are worldwide searches for English-language branded terms.

Share of Search among trellis brands worldwide in August 2026Which is more popular in search, Smart Garden or Thompson & Morgan?

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Which is more popular in search, Smart Garden or Thompson & Morgan?

Compare the trellis brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Smart Garden and Thompson & Morgan among trellis brands worldwide, by month

Month	Gardena	Thompson & Morgan	Forest Garden	Smart Garden	Gardman	Haxnicks
Oct 2025	72.6%	17.8%	8%	1.1%	0.44%	0.17%
Nov 2025	75%	15%	8.2%	1.1%	0.45%	0.18%
Dec 2025	72.3%	17.7%	7.9%	1.3%	0.54%	0.17%
Jan 2026	65.4%	24%	8.8%	1.2%	0.48%	0.19%
Feb 2026	63.2%	28.4%	6.9%	0.92%	0.38%	0.18%
Mar 2026	64.9%	29.1%	4.8%	0.78%	0.28%	0.16%
Apr 2026	69.3%	25.4%	4.2%	0.68%	0.3%	0.17%
May 2026	75.9%	18.6%	4.6%	0.61%	0.22%	0.15%
Jun 2026	80%	13.2%	5.9%	0.63%	0.22%	0.1%
Jul 2026	79.9%	13.1%	5.9%	0.77%	0.23%	0.08%
Aug 2026	76.5%	15.4%	6.9%	0.9%	0.27%	0.08%
Sep 2026	—	—	—	—	—	—

How has the Smart Garden and Thompson & Morgan comparison changed over the last 12 months?

3 findings

Thompson & Morgan was ahead of Smart Garden in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Smart Garden’s estimated Share of Search among trellis brands worldwide moved from 1.1% to 0.9%, and its estimated monthly branded searches moved from 2.4K to 2.9K.
Across the 11 months ending August 2026, Thompson & Morgan’s estimated Share of Search among trellis brands worldwide moved from 17.8% to 15.4%, and its estimated monthly branded searches moved from 40.5K to 49.5K.

How did search popularity change for trellis brands worldwide in August 2026?

2 changes

In August 2026, Thompson & Morgan gained estimated Share of Search among trellis brands worldwide, from 13.1% to 15.4%.
Estimated monthly branded searches for Smart Garden worldwide rose 20.8% over 11 measured months, from 2.4K to 2.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Smart Garden’s and Thompson & Morgan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.