Siggi vs Solbari:Which is more popular by branded search?
In August 2026, Solbari had more branded searches than Siggi among sun hat brands worldwide. Solbari was estimated to have 14.8K branded searches compared to Siggi’s 110, and held a 16.4% Share of Search versus Siggi’s 0.12%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Siggi or Solbari?
Compare the sun hat brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Solbari, Siggi. The figures are in the table below the chart.
View monthly share of search table
| Month | Wallaroo | Tilley | Solbari | Sunday Afternoons | Aussie Chiller | Siggi |
|---|---|---|---|---|---|---|
| Oct 2025 | 45.7% | 25% | 16.7% | 9.1% | 3.3% | 0.15% |
| Nov 2025 | 38% | 25.5% | 20.8% | 9.3% | 6.2% | 0.13% |
| Dec 2025 | 44.6% | 24.4% | 16.3% | 7.3% | 7.3% | 0.15% |
| Jan 2026 | 52.4% | 19.1% | 15.7% | 7% | 5.7% | 0.15% |
| Feb 2026 | 52.4% | 19.1% | 12.8% | 8.5% | 7% | 0.14% |
| Mar 2026 | 43.9% | 19.6% | 16.1% | 13.1% | 7.2% | 0.12% |
| Apr 2026 | 45.5% | 16.6% | 16.6% | 13.6% | 7.5% | 0.1% |
| May 2026 | 30.7% | 20.6% | 20.6% | 16.8% | 11.2% | 0.13% |
| Jun 2026 | 27.7% | 22.7% | 18.6% | 18.6% | 12.4% | 0.14% |
| Jul 2026 | 29.7% | 24.3% | 16.3% | 16.3% | 13.3% | 0.13% |
| Aug 2026 | 36.6% | 24.6% | 16.4% | 13.4% | 9% | 0.12% |
| Sep 2026 | — | — | — | — | — | — |
How has the Siggi and Solbari comparison changed over the last 12 months?
3 findings
- Solbari was ahead of Siggi in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Siggi’s estimated Share of Search among sun hat brands worldwide moved from 0.15% to 0.12%, and its estimated monthly branded searches held steady at 110.
- Across the 11 months ending August 2026, Solbari’s estimated Share of Search among sun hat brands worldwide moved from 16.7% to 16.4%, and its estimated monthly branded searches moved from 12.1K to 14.8K.
How did search popularity change for sun hat brands worldwide in August 2026?
1 change
Estimated monthly branded searches for Solbari worldwide rose 22.3% over 11 measured months, from 12.1K to 14.8K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Siggi’s and Solbari’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.