Brandwave

Shutterfly vs Strong:Which is searched more?

In September 2026, Shutterfly had more branded searches than Strong among fridge Magnets brands worldwide. Shutterfly was estimated to have 1M branded searches compared to Strong’s 9.9K, and held a 5.7% Share of Search versus Strong’s 0.06%. These are worldwide searches for English-language branded terms.

Share of Search among fridge Magnets brands worldwide in September 2026Which is more popular in search, Shutterfly or Strong?
Shutterfly5.7%1M searches
vs
Strong0.06%9.9K searches

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Which is more popular in search, Shutterfly or Strong?

Compare the fridge magnets brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Shutterfly and Strong among fridge Magnets brands worldwide, by month

Share of Search by month for Shutterfly, Strong. The figures are in the table below the chart.

View monthly share of search table
MonthDisney+PolaroidMINIShutterflyPhotoboxSquareStrong
Oct 202577.2%7%5.7%7.1%2.6%0.44%0.06%
Nov 202568.8%7.6%5.1%14%4.2%0.37%0.04%
Dec 202567.7%8.2%5%13.8%5%0.33%0.05%
Jan 202677.7%7%5.7%5.8%3.2%0.48%0.08%
Feb 202677.9%7%7%4.8%2.6%0.65%0.07%
Mar 202679.8%6.6%5.9%4.9%2.2%0.68%0.06%
Apr 202675.7%7.6%6.8%7%2.1%0.83%0.07%
May 202675.2%7.6%6.7%6.9%2.5%1%0.05%
Jun 202676.4%7.7%6.9%5.8%2.1%1.1%0.06%
Jul 202678%7%7%4.9%2.1%0.9%0.06%
Aug 202679.3%7.1%5.8%4.9%2.2%0.64%0.05%
Sep 202677.2%6.9%6.9%5.7%2.6%0.58%0.06%

How has the Shutterfly and Strong comparison changed over the last 12 months?

  • Shutterfly was ahead of Strong in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Shutterfly’s estimated Share of Search among fridge Magnets brands worldwide moved from 7.1% to 5.7%, and its estimated monthly branded searches moved from 1.5M to 1M.
  • Across the 12 months ending September 2026, Strong’s estimated Share of Search among fridge Magnets brands worldwide held steady at 0.06%, and its estimated monthly branded searches moved from 12.1K to 9.9K.

How did search popularity change for fridge Magnets brands worldwide in September 2026?

  1. In September 2026, Shutterfly gained estimated Share of Search among fridge Magnets brands worldwide, from 4.9% to 5.7%.

  2. Estimated monthly branded searches for Strong worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

Other head-to-heads among fridge Magnets brands

How each brand is measured

Brandwave collects information about searches that people make online using Shutterfly’s and Strong’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Shutterfly

5 branded search terms

  • photobook shutterfly
  • photobooks shutterfly
  • shutterfly
  • shutterfly photo book
  • shutterfly photobooks

Strong

1 branded search term

  • strong app

How the Brand Demand Index is measured

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