Shopify vs Zipify:Which is more popular?
In September 2026, Shopify had more branded searches than Zipify among checkout optimisation platforms worldwide. Shopify had about 2,900 branded searches, while Zipify had 880. Shopify made up 14.6% of all checkout optimisation platform searches we track, and Zipify accounted for 4.4%. When we asked ChatGPT and Google AI Overviews about checkout optimisation platforms, Shopify appeared in all five answers and Zipify in none.
Who do people search for more?
Shopify, about 3 searches for every 1 for Zipify
Who does AI mention more?
Shopify, mentioned in every answer we collected
Who does AI recommend more?
Shopify, the only one of the two named
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Top checkout optimisation platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Shopify appeared in all five answers. Zipify did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Shopify5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Stripe4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Checkout Champ2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Bolt2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
PayPal1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
AfterSell0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Zipify0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
CartHook0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about checkout optimisation platforms
5 answers
Asked ChatGPT
“Which checkout optimisation platform should I use?”
Asked ChatGPT
“What are the best checkout optimisation platforms?”
Asked ChatGPT
“What's the best checkout optimisation platform for more online sales?”
Searched Google, AI Overview
“ecommerce checkout software”
Searched Google, AI Overview
“improve checkout conversion”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Shopify or Zipify more popular in search?
This chart shows how often people search Google for Shopify and Zipify by name. Each line represents a brand's share of searches for all eight checkout optimisation platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Shopify, Zipify. The figures are in the table below the chart.
View monthly share of searches table
| Month | Stripe | Checkout Champ | Shopify | AfterSell | Zipify | Bolt | PayPal | CartHook |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.5% | 12.3% | 15.3% | 8.1% | 5.5% | 3.1% | 3.1% | 1.1% |
| Nov 2025 | 54.9% | 10.9% | 13.1% | 7.3% | 5.9% | 3.3% | 3.3% | 1.5% |
| Dec 2025 | 50.8% | 12.3% | 12.3% | 8.2% | 8.2% | 3.7% | 3% | 1.3% |
| Jan 2026 | 53.5% | 12.8% | 12.8% | 7.1% | 5.7% | 3.2% | 3.2% | 1.7% |
| Feb 2026 | 54.5% | 13.1% | 13.1% | 7.2% | 4.5% | 3.2% | 3.2% | 1.2% |
| Mar 2026 | 52.3% | 12.5% | 15.6% | 8.2% | 4.3% | 3.1% | 2.6% | 1.4% |
| Apr 2026 | 53.5% | 12.8% | 12.8% | 8.4% | 5.7% | 3.2% | 2.1% | 1.4% |
| May 2026 | 53.1% | 12.7% | 12.7% | 7% | 7% | 3.9% | 2.1% | 1.4% |
| Jun 2026 | 54.1% | 13% | 13% | 8.5% | 4.5% | 2.6% | 2.6% | 1.7% |
| Jul 2026 | 56% | 13.4% | 13.4% | 7.4% | 4.1% | 2.7% | 1.8% | 1.2% |
| Aug 2026 | 50.4% | 14.8% | 14.8% | 9.7% | 4.5% | 3% | 1.6% | 1.3% |
| Sep 2026 | 49.7% | 14.6% | 14.6% | 9.5% | 4.4% | 3.6% | 2% | 1.6% |
How has the Shopify and Zipify comparison changed over the last 12 months?
3 findings
- Shopify was ahead of Zipify in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Shopify’s share of searches among checkout optimisation platforms worldwide moved from 15.3% to 14.6%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
- Across the 12 months ending September 2026, Zipify’s share of searches among checkout optimisation platforms worldwide moved from 5.5% to 4.4%, and its estimated monthly branded searches moved from 1.3K to 880.
How did search popularity change for checkout optimisation platforms worldwide in September 2026?
2 changes
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Shopify’s and Zipify’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among checkout optimisation platforms
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