Brandwave

SERTICA vs VesselFinder:Which is searched more?

In September 2026, VesselFinder had more branded searches than SERTICA among marine software worldwide. VesselFinder had about 550,000 branded searches, while SERTICA had 3,600. VesselFinder made up 13.9% of all marine software searches we track, and SERTICA accounted for 0.09%. These are worldwide searches for English-language branded terms.

Share of searches among marine software worldwide in September 2026Is SERTICA or VesselFinder more popular in search?
SERTICA0.09%3.6K searches
vs
VesselFinder13.9%550K searches

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Is SERTICA or VesselFinder more popular in search?

Compare the marine software households and businesses choose. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

SERTICA and VesselFinder among marine software worldwide, by month

Share of searches by month for VesselFinder, SERTICA. The figures are in the table below the chart.

View monthly share of searches table
MonthMarineTrafficVesselFinderNavionicsOpenCPNSignal OceanSERTICADockMasterWindwardKplerDNV ShipManager
Oct 202584.1%13.8%1.5%0.25%0.14%0.11%0.09%0.02%<0.01%<0.01%
Nov 202584%13.8%1.5%0.3%0.13%0.13%0.09%0.02%<0.01%<0.01%
Dec 202584%13.8%1.5%0.3%0.13%0.16%0.11%0.02%<0.01%<0.01%
Jan 202684.1%13.8%1.5%0.25%0.13%0.11%0.11%0.02%<0.01%<0.01%
Feb 202686.3%11.6%1.6%0.25%0.14%0.11%0.08%0.02%<0.01%<0.01%
Mar 202686.8%11.7%1.1%0.21%0.11%0.08%0.06%0.02%<0.01%<0.01%
Apr 202688.8%9.8%1.1%0.18%0.08%0.05%0.05%0.01%<0.01%<0.01%
May 202683.8%13.8%1.9%0.25%0.11%0.07%0.09%0.01%<0.01%<0.01%
Jun 202683.9%13.8%1.9%0.25%0.11%0.07%0.07%0.01%<0.01%<0.01%
Jul 202683.9%13.8%1.9%0.25%0.11%0.07%0.07%0.01%<0.01%<0.01%
Aug 202686.6%11.6%1.3%0.21%0.09%0.08%0.06%0.01%<0.01%<0.01%
Sep 202684.6%13.9%1%0.2%0.11%0.09%0.07%0.01%<0.01%<0.01%

How has the SERTICA and VesselFinder comparison changed over the last 12 months?

3 findings
  • VesselFinder was ahead of SERTICA in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, SERTICA’s share of searches among marine software worldwide moved from 0.11% to 0.09%, and its estimated monthly branded searches held steady at 3.6K.
  • Across the 12 months ending September 2026, VesselFinder’s share of searches among marine software worldwide moved from 13.8% to 13.9%, and its estimated monthly branded searches moved from 450K to 550K.

How did search popularity change for marine software worldwide in September 2026?

1 change
  1. In September 2026, VesselFinder gained share of searches among marine software worldwide, from 11.6% to 13.9%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using SERTICA’s and VesselFinder’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

SERTICA

1 branded search term

  • sertica

VesselFinder

1 branded search term

  • vessel finder

How the Brand Demand Index is measured

Other head-to-heads among marine software

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