Brandwave

Sanuk vs Vionic:Which is more popular?

In September 2026, Vionic had more branded searches than Sanuk among flip flop brands worldwide. Vionic had about 90,500 branded searches, while Sanuk had 33,100. Vionic made up 0.57% of all flip flop brand searches we track, and Sanuk accounted for 0.21%. When we asked ChatGPT and Google AI Overviews about flip flop brands, Sanuk and Vionic each appeared in two of the five answers. Vionic was mentioned before Sanuk in two out of three answers that named either.

Among flip flop brands worldwide in September 2026

Who do people search for more?

Vionic, about 3 searches for every 1 for Sanuk

Vionic 90.5K searchesSanuk 33.1K searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Sanuk in 2 of 5Vionic in 2 of 5

Who does AI recommend more?

Vionic, named ahead of Sanuk in 2 of 3 answers

Vionic first in 2Sanuk first in 1

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Top flip flop brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sanuk and Vionic were each mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Vionic was listed before Sanuk in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. OluKai1st
  2. Archies2nd
  3. Reef3rd
  4. Havaianas4th
  5. Birkenstock5th
  6. OOFOS6th
  7. Vionic7th
  8. Teva8th
  9. Sanuk9th
  10. Crocs–
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • OluKai5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Reef5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Archies4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Havaianas3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Birkenstock2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OOFOS2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vionic2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sanuk2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Teva2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Crocs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+2 more

See every answer about flip flop brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Sanuk or Vionic more popular in search?

This chart shows how often people search Google for Sanuk and Vionic by name. Each line represents a brand's share of searches for all 12 flip flop brands we track, month by month, from English-language searches worldwide.

Sanuk and Vionic among flip flop brands worldwide, by month

Share of searches by month for Vionic, Sanuk. The figures are in the table below the chart.

View monthly share of searches table
MonthCrocsBirkenstockHavaianasOOFOSFitFlopOluKaiReefVionicSanukIpanemaArchiesTeva
Oct 202552.5%35.1%7%1.7%1.4%0.95%0.35%0.64%0.23%0.04%<0.01%<0.01%
Nov 202550.9%34.1%10.2%1.7%1.1%0.92%0.28%0.5%0.18%0.03%0.04%<0.01%
Dec 202547%31.5%17.2%1.3%1%1%0.25%0.47%0.17%0.03%0.04%<0.01%
Jan 202650.2%33.5%10%2%1.6%1.1%0.41%0.74%0.27%0.05%0.03%<0.01%
Feb 202650.7%33.9%10.1%1.4%1.4%1.1%0.61%0.61%0.22%0.05%0.02%<0.01%
Mar 202652.1%34.9%7%1.4%1.4%1.4%0.94%0.63%0.23%0.06%0.01%<0.01%
Apr 202647.4%38.8%7.8%1.6%1.3%1.6%0.86%0.57%0.21%0.06%<0.01%<0.01%
May 202641.7%41.7%10.2%1.7%1.4%1.4%1.1%0.5%0.23%0.1%<0.01%<0.01%
Jun 202644.4%36.6%13.4%1.5%1.2%1.2%0.98%0.36%0.2%0.13%<0.01%<0.01%
Jul 202644.5%36.7%13.4%1.5%1.2%1.2%0.81%0.36%0.16%0.13%<0.01%<0.01%
Aug 202644.4%36.3%13.3%2.2%1.2%1.2%0.66%0.44%0.2%0.16%0.01%<0.01%
Sep 202647.3%38.7%7.7%2.3%1.3%1.3%0.57%0.57%0.21%0.08%0.03%<0.01%

How has the Sanuk and Vionic comparison changed over the last 12 months?

3 findings
  • Vionic was ahead of Sanuk in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Sanuk’s share of searches among flip flop brands worldwide moved from 0.23% to 0.21%, and its estimated monthly branded searches held steady at 33.1K.
  • Across the 12 months ending September 2026, Vionic’s share of searches among flip flop brands worldwide moved from 0.64% to 0.57%, and its estimated monthly branded searches held steady at 90.5K.

How did search popularity change for flip flop brands worldwide in September 2026?

0 changes

Neither Sanuk nor Vionic moved beyond provider rounding among flip flop brands in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Sanuk’s and Vionic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Sanuk

1 branded search term

  • sanuk

Vionic

1 branded search term

  • vionic

How the Brand Demand Index is measured

Other head-to-heads among flip flop brands

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