Brandwave

Sanity vs TYPO3:Which is more popular?

In September 2026, Sanity had more branded searches than TYPO3 among content management systems worldwide. Sanity had about 22,500 branded searches, while TYPO3 had 19,100. Sanity made up 0.47% of all content management system searches we track, and TYPO3 accounted for 0.4%. When we asked ChatGPT and Google AI Overviews about content management systems, Sanity appeared in three of the five answers and TYPO3 in none.

Among content management systems worldwide in September 2026

Who do people search for more?

Sanity, about 18% more searches than TYPO3

Sanity 22.5K searchesTYPO3 19.1K searches

Who does AI mention more?

Sanity, mentioned in 3 of 5 answers, TYPO3 in 0

Sanity in 3 of 5TYPO3 in 0 of 5

Who does AI recommend more?

Sanity, the only one of the two named

Sanity first in 3TYPO3 never named

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Top content management systems in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sanity was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. TYPO3 did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. WordPress1st
  2. Webflow2nd
  3. Wix3rd
  4. Drupal4th
  5. Contentful5th
  6. Sanity6th
  7. Joomla7th
  8. Umbraco–
  9. Sitecore–
  10. TYPO3–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • WordPress5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Drupal5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wix4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Webflow4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sanity3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Contentful2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Joomla1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Umbraco0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sitecore0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TYPO30 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about content management systems

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Sanity or TYPO3 more popular in search?

This chart shows how often people search Google for Sanity and TYPO3 by name. Each line represents a brand's share of searches for all ten content management systems we track, month by month, from English-language searches worldwide.

Sanity and TYPO3 among content management systems worldwide, by month

Share of searches by month for Sanity, TYPO3. The figures are in the table below the chart.

View monthly share of searches table
MonthWixWordPressWebflowDrupalContentfulJoomlaUmbracoSanitySitecoreTYPO3
Oct 202553.1%34.8%7.1%1.4%0.93%1.1%0.48%0.28%0.44%0.37%
Nov 202557%30.7%7.7%1.2%0.82%1%0.51%0.26%0.39%0.39%
Dec 202552.4%34.3%8.6%1.1%0.92%1.1%0.46%0.29%0.36%0.36%
Jan 202655.8%30.2%9.2%1.2%0.98%0.98%0.5%0.31%0.39%0.39%
Feb 202656.7%31%7.7%1.2%0.82%1%0.43%0.37%0.4%0.39%
Mar 202656.4%30.8%7.6%1.2%0.99%1.2%0.51%0.45%0.39%0.39%
Apr 202656.9%30.9%7.7%1%0.82%1%0.43%0.46%0.4%0.33%
May 202661.1%27.4%6.8%1.3%0.88%0.88%0.46%0.49%0.35%0.34%
Jun 202656.1%30.5%7.6%1.2%1.5%1.2%0.51%0.55%0.47%0.38%
Jul 202660.8%27.2%6.8%1.3%0.88%1.1%0.47%0.58%0.43%0.41%
Aug 202661.1%27.6%6.7%1.1%0.88%0.88%0.54%0.49%0.42%0.34%
Sep 202658.9%26.4%9.6%1.3%1%1%0.54%0.47%0.41%0.4%

How has the Sanity and TYPO3 comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: Sanity took it in March 2026.
  • Across the 12 months ending September 2026, Sanity’s share of searches among content management systems worldwide moved from 0.28% to 0.47%, and its estimated monthly branded searches moved from 18.4K to 22.5K.
  • Across the 12 months ending September 2026, TYPO3’s share of searches among content management systems worldwide moved from 0.37% to 0.4%, and its estimated monthly branded searches moved from 23.8K to 19.1K.

How did search popularity change for content management systems worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Sanity worldwide rose 22.3% over 12 measured months, from 18.4K to 22.5K in September 2026.

  2. Estimated monthly branded searches for TYPO3 worldwide fell 19.7% over 12 measured months, from 23.8K to 19.1K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Sanity’s and TYPO3’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Sanity

2 branded search terms

  • sanity cms
  • sanity io

TYPO3

2 branded search terms

  • typo3
  • typo3 cms

How the Brand Demand Index is measured

Other head-to-heads among content management systems

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