Brandwave

Samsara vs Webfleet:Which is searched more?

In September 2026, Webfleet had more branded searches than Samsara among fleet telematics providers worldwide. Webfleet had about 40,500 branded searches, while Samsara had 4,480. Webfleet made up 17.5% of all fleet telematics provider searches we track, and Samsara accounted for 1.9%. These are worldwide searches for English-language branded terms.

Share of searches among fleet telematics providers worldwide in September 2026Is Samsara or Webfleet more popular in search?
Samsara1.9%4.5K searches
vs
Webfleet17.5%40.5K searches

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Is Samsara or Webfleet more popular in search?

Compare the fleet telematics providers people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Samsara and Webfleet among fleet telematics providers worldwide, by month

Share of searches by month for Webfleet, Samsara. The figures are in the table below the chart.

View monthly share of searches table
MonthGeotabWebfleetFleetioMotiveTeletrac NavmanVerizon ConnectSamsara
Oct 202555.2%20.2%13.5%4.6%2.2%3.3%0.94%
Nov 202555.3%20.4%13.6%4.6%2.2%2.7%1.2%
Dec 202557.5%17.3%14.2%4%2.3%2.8%2%
Jan 202658%17.4%14.2%4%2.3%2.3%1.7%
Feb 202653.2%19.6%16%3.7%2.6%2.6%2.2%
Mar 202655.4%20.3%13.6%3.9%2.2%2.2%2.3%
Apr 202657.6%17.3%14.1%4%2.3%1.9%2.7%
May 202658.1%17.4%14.2%3.3%2.3%1.9%2.8%
Jun 202657.8%17.3%14.2%3.3%2.3%1.9%3.2%
Jul 202657.8%17.3%14.2%3.3%2.8%1.9%2.7%
Aug 202659.8%14.7%14.7%3.6%2.4%2.4%2.4%
Sep 202658.2%17.5%14.3%3.4%2.3%2.3%1.9%

How has the Samsara and Webfleet comparison changed over the last 12 months?

3 findings
  • Webfleet was ahead of Samsara in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Samsara’s share of searches among fleet telematics providers worldwide moved from 0.94% to 1.9%, and its estimated monthly branded searches moved from 2.3K to 4.5K.
  • Across the 12 months ending September 2026, Webfleet’s share of searches among fleet telematics providers worldwide moved from 20.2% to 17.5%, and its estimated monthly branded searches moved from 49.5K to 40.5K.

How did search popularity change for fleet telematics providers worldwide in September 2026?

2 changes
  1. In September 2026, Webfleet overtook Fleetio to rank 2nd among fleet telematics providers worldwide, with 17.5% of the searches.

  2. Samsara’s share of searches among fleet telematics providers worldwide has lost ground for 3 months in a row, from 3.2% to 1.9% in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Samsara’s and Webfleet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Samsara

2 branded search terms

  • samsara com
  • samsara fleet management

Webfleet

1 branded search term

  • webfleet

How the Brand Demand Index is measured

Other head-to-heads among fleet telematics providers

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