Routific vs Shipday:Which is searched more?
In September 2026, Shipday had more branded searches than Routific among last mile delivery platforms worldwide. Shipday had about 6,600 branded searches, while Routific had 4,400. Shipday made up 13.6% of all last mile delivery platform searches we track, and Routific accounted for 9.1%. These are worldwide searches for English-language branded terms.
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Is Routific or Shipday more popular in search?
Compare the platforms that manage local deliveries. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Shipday, Routific. The figures are in the table below the chart.
View monthly share of searches table
| Month | OptimoRoute | FarEye | Onfleet | Shipday | Track-POD | Routific | Bringg | Circuit |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 21.9% | 14.7% | 17.9% | 14.7% | 11.9% | 11.9% | 6.5% | 0.47% |
| Nov 2025 | 22.9% | 15.3% | 18.8% | 15.3% | 10.2% | 10.2% | 6.8% | 0.32% |
| Dec 2025 | 19.2% | 12.8% | 19.2% | 15.7% | 12.8% | 12.8% | 7% | 0.33% |
| Jan 2026 | 19.7% | 13.1% | 19.7% | 16.1% | 13.1% | 10.7% | 7.2% | 0.28% |
| Feb 2026 | 19.6% | 16% | 19.6% | 16% | 10.7% | 10.7% | 7.1% | 0.22% |
| Mar 2026 | 21.7% | 14.5% | 17.8% | 17.8% | 11.8% | 9.7% | 6.5% | 0.2% |
| Apr 2026 | 23.6% | 12.9% | 19.3% | 15.8% | 10.5% | 10.5% | 7% | 0.21% |
| May 2026 | 23.6% | 12.9% | 19.3% | 15.8% | 10.5% | 10.5% | 7% | 0.27% |
| Jun 2026 | 24.5% | 13.4% | 16.4% | 16.4% | 10.9% | 10.9% | 7.3% | 0.18% |
| Jul 2026 | 21.3% | 14.2% | 17.4% | 14.2% | 11.6% | 11.6% | 9.5% | 0.19% |
| Aug 2026 | 20.4% | 16.7% | 16.7% | 16.7% | 11.1% | 9.1% | 9.1% | 0.19% |
| Sep 2026 | 25% | 16.7% | 16.7% | 13.6% | 11.2% | 9.1% | 7.4% | 0.14% |
How has the Routific and Shipday comparison changed over the last 12 months?
3 findings
- Shipday was ahead of Routific in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Routific’s share of searches among last mile delivery platforms worldwide moved from 11.9% to 9.1%, and its estimated monthly branded searches moved from 6.6K to 4.4K.
- Across the 12 months ending September 2026, Shipday’s share of searches among last mile delivery platforms worldwide moved from 14.7% to 13.6%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
How did search popularity change for last mile delivery platforms worldwide in September 2026?
2 changes
In September 2026, Shipday lost share of searches among last mile delivery platforms worldwide, from 16.7% to 13.6%.
In September 2026, Routific rose from 7th to 6th among last mile delivery platforms worldwide.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Routific’s and Shipday’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among last mile delivery platforms
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