RollWorks vs Terminus:Which is more popular by branded search?
In August 2026, RollWorks had more branded searches than Terminus among account based marketing platforms worldwide. RollWorks was estimated to have 590 branded searches compared to Terminus’ 90, and held a 0.47% Share of Search versus Terminus’ 0.07%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, RollWorks or Terminus?
Compare the platforms used to run account based marketing. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for RollWorks, Terminus. The figures are in the table below the chart.
View monthly share of search table
| Month | 6sense | Demandbase | Madison Logic | RollWorks | Terminus |
|---|---|---|---|---|---|
| Oct 2025 | 87.4% | 10.2% | 1.2% | 1% | 0.17% |
| Nov 2025 | 87.5% | 10.3% | 1.3% | 0.79% | 0.17% |
| Dec 2025 | 89.1% | 8.6% | 1.3% | 0.81% | 0.14% |
| Jan 2026 | 87.2% | 10.4% | 1.5% | 0.79% | 0.17% |
| Feb 2026 | 85.1% | 12.1% | 1.8% | 0.82% | 0.13% |
| Mar 2026 | 84.9% | 12.4% | 1.9% | 0.77% | 0.13% |
| Apr 2026 | 86.8% | 10.5% | 1.9% | 0.69% | 0.11% |
| May 2026 | 87.4% | 10.7% | 1.3% | 0.57% | 0.09% |
| Jun 2026 | 82.5% | 15.2% | 1.5% | 0.65% | 0.08% |
| Jul 2026 | 87.5% | 10.7% | 1.3% | 0.47% | 0.09% |
| Aug 2026 | 88.1% | 10.1% | 1.3% | 0.47% | 0.07% |
| Sep 2026 | — | — | — | — | — |
How has the RollWorks and Terminus comparison changed over the last 12 months?
3 findings
- RollWorks was ahead of Terminus in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, RollWorks’ estimated Share of Search among account based marketing platforms worldwide moved from 1% to 0.47%, and its estimated monthly branded searches moved from 1.6K to 590.
- Across the 11 months ending August 2026, Terminus’ estimated Share of Search among account based marketing platforms worldwide moved from 0.17% to 0.07%, and its estimated monthly branded searches moved from 260 to 90.
How did search popularity change for account based marketing platforms worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using RollWorks’ and Terminus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.