Rolls-Royce vs Zeekr:Which is more popular?
In September 2026, Rolls-Royce had more branded searches than Zeekr among car brands worldwide. Rolls-Royce had about 1.8 million branded searches, while Zeekr had 1.2 million. Rolls-Royce made up 0.97% of all car brand searches we track, and Zeekr accounted for 0.64%. When we asked ChatGPT and Google AI Overviews about car brands, Rolls-Royce appeared in one of the five answers and Zeekr in none.
Who do people search for more?
Rolls-Royce, about 50% more searches than Zeekr
Who does AI mention more?
Rolls-Royce, mentioned in 1 of 5 answers, Zeekr in 0
Follow Rolls-Royce vs Zeekr and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top car brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Rolls-Royce was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Zeekr did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Honda5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Toyota5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Hyundai4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Mazda4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Tesla3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
BMW2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Kia2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Porsche2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Rolls-Royce1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Zeekr0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about car brands
5 answers
Asked ChatGPT
“Which car brand should I buy?”
Asked ChatGPT
“What are the best car brands?”
Asked ChatGPT
“What's the best car brand for an everyday car?”
Searched Google, AI Overview
“car brands”
Searched Google, AI Overview
“reliable car brand”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Rolls-Royce or Zeekr more popular in search?
This chart shows how often people search Google for Rolls-Royce and Zeekr by name. Each line represents a brand's share of searches for all 85 car brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Rolls-Royce, Zeekr. The figures are in the table below the chart.
View monthly share of searches table
| Month | Honda | Toyota | BMW | Tesla | Volkswagen | Mercedes-Benz | BYD | Hyundai | Kia | Porsche | Audi | Ford | Lamborghini | Ferrari | Mazda | Rolls-Royce | Zeekr |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 5.7% | 5.4% | 5.4% | 4.4% | 4.4% | 5% | 3% | 3.6% | 2.4% | 3% | 2.4% | 2.4% | 2.4% | 2% | 1.6% | 1.1% | 0.33% |
| Nov 2025 | 5.8% | 5.8% | 4.7% | 3.9% | 4.7% | 5.3% | 3.2% | 3.9% | 2.1% | 3.2% | 2.1% | 2.6% | 2.1% | 1.7% | 1.7% | 1.2% | 0.35% |
| Dec 2025 | 6% | 5.9% | 4.9% | 4% | 4.9% | 5.4% | 2.7% | 3.3% | 2.2% | 3.3% | 2.2% | 2.7% | 2.2% | 1.8% | 1.8% | 1.2% | 0.36% |
| Jan 2026 | 5.8% | 6.5% | 5.3% | 3.6% | 4.4% | 4.9% | 3.6% | 3.6% | 2.4% | 2.9% | 2.4% | 2.4% | 2% | 1.6% | 2% | 1.1% | 0.48% |
| Feb 2026 | 6.2% | 6.1% | 5% | 4.1% | 5% | 4.6% | 3.4% | 3.4% | 2.7% | 2.7% | 2.7% | 2.2% | 2.2% | 1.8% | 1.8% | 1% | 0.45% |
| Mar 2026 | 5.9% | 5.5% | 5.5% | 3.7% | 4.5% | 5% | 3.7% | 3.7% | 2.5% | 3% | 2.5% | 2.5% | 2% | 1.6% | 1.6% | 1.1% | 0.49% |
| Apr 2026 | 6.1% | 5.6% | 4.6% | 4.6% | 4.6% | 5.2% | 3.8% | 3.1% | 2.5% | 3.1% | 2.1% | 2.1% | 2.1% | 1.7% | 1.7% | 1.1% | 0.62% |
| May 2026 | 6.2% | 5.7% | 4.7% | 3.8% | 4.7% | 5.2% | 3.8% | 3.1% | 2.6% | 3.1% | 2.1% | 2.1% | 2.1% | 2.1% | 1.7% | 1.1% | 0.62% |
| Jun 2026 | 6.3% | 6.2% | 5.1% | 4.2% | 4.2% | 4.7% | 3.4% | 3.4% | 2.3% | 2.8% | 2.3% | 2.3% | 2.3% | 1.9% | 1.9% | 1% | 0.56% |
| Jul 2026 | 6.3% | 6.2% | 5.1% | 4.2% | 5.1% | 4.7% | 3.4% | 3.4% | 2.3% | 2.8% | 2.3% | 2.3% | 1.9% | 1.5% | 1.9% | 1% | 0.56% |
| Aug 2026 | 6.1% | 5.9% | 4.9% | 4% | 4.9% | 4.5% | 3.3% | 3.3% | 2.7% | 2.7% | 2.2% | 2.2% | 2.2% | 1.8% | 1.8% | 0.98% | 0.65% |
| Sep 2026 | 5.9% | 5.9% | 4.8% | 4.8% | 4.8% | 4.4% | 3.9% | 3.2% | 2.6% | 2.6% | 2.2% | 2.2% | 2.2% | 1.8% | 1.8% | 0.97% | 0.64% |
How has the Rolls-Royce and Zeekr comparison changed over the last 12 months?
3 findings
- Rolls-Royce was ahead of Zeekr in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Rolls-Royce’s share of searches among car brands worldwide moved from 1.1% to 0.97%, and its estimated monthly branded searches moved from 2.2M to 1.8M.
- Across the 12 months ending September 2026, Zeekr’s share of searches among car brands worldwide moved from 0.33% to 0.64%, and its estimated monthly branded searches moved from 673K to 1.2M.
How did search popularity change for car brands worldwide in September 2026?
2 changes
In September 2026, Rolls-Royce rose from 38th to 37th among car brands worldwide.
Estimated monthly branded searches for Zeekr worldwide rose 81.3% over 12 measured months, from 673K to 1.2M in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Rolls-Royce’s and Zeekr’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Rolls-Royce
1 branded search term
- rolls royce
Zeekr
1 branded search term
- zeekr
Other head-to-heads among car brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.