Robert Welch vs Wusthof:Which is searched more?
In September 2026, Robert Welch had more branded searches than Wusthof among cutlery brands worldwide. Robert Welch had about 9,900 branded searches, while Wusthof had 1,600. Robert Welch made up 0.46% of all cutlery brand searches we track, and Wusthof accounted for 0.07%. These are worldwide searches for English-language branded terms.
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Is Robert Welch or Wusthof more popular in search?
Compare the cutlery brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Robert Welch, Wusthof. The figures are in the table below the chart.
View monthly share of searches table
| Month | KitchenAid | Victorinox | Tramontina | ZWILLING | WMF | Wiltshire | Robert Welch | Oneida | Wusthof | GLOBAL |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 47.9% | 20.5% | 11.1% | 9.1% | 7.4% | 2.7% | 0.45% | 0.37% | 0.3% | 0.03% |
| Nov 2025 | 52.9% | 14.7% | 9.8% | 9.8% | 9.8% | 2% | 0.39% | 0.32% | 0.26% | 0.03% |
| Dec 2025 | 52.5% | 18.1% | 8% | 9.9% | 8% | 2% | 0.48% | 0.4% | 0.48% | 0.04% |
| Jan 2026 | 47.7% | 16.6% | 11% | 11.1% | 9% | 3.3% | 0.54% | 0.44% | 0.36% | 0.04% |
| Feb 2026 | 47.5% | 16.4% | 10.9% | 10.9% | 8.9% | 4% | 0.54% | 0.29% | 0.44% | 0.04% |
| Mar 2026 | 44.8% | 18.9% | 12.5% | 10.3% | 8.4% | 3.8% | 0.5% | 0.34% | 0.5% | 0.04% |
| Apr 2026 | 43% | 15% | 12.2% | 10% | 14.9% | 3.7% | 0.4% | 0.33% | 0.49% | 0.03% |
| May 2026 | 40.8% | 20.9% | 13.9% | 11.4% | 7.6% | 4.2% | 0.56% | 0.37% | 0.25% | 0.03% |
| Jun 2026 | 41.4% | 21.5% | 14.3% | 9.6% | 7.8% | 4.3% | 0.47% | 0.38% | 0.21% | 0.03% |
| Jul 2026 | 41.3% | 21.5% | 14.3% | 9.6% | 7.8% | 4.3% | 0.57% | 0.38% | 0.31% | 0.03% |
| Aug 2026 | 41.2% | 21.2% | 14.1% | 9.4% | 7.7% | 5.1% | 0.56% | 0.38% | 0.25% | 0.04% |
| Sep 2026 | 40.9% | 21% | 13.9% | 11.4% | 7.6% | 4.2% | 0.46% | 0.37% | 0.07% | 0.04% |
How has the Robert Welch and Wusthof comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Wusthof took it in April 2026, Robert Welch took it in May 2026.
- Across the 12 months ending September 2026, Robert Welch’s share of searches among cutlery brands worldwide moved from 0.45% to 0.46%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
- Across the 12 months ending September 2026, Wusthof’s share of searches among cutlery brands worldwide moved from 0.3% to 0.07%, and its estimated monthly branded searches moved from 8.1K to 1.6K.
How did search popularity change for cutlery brands worldwide in September 2026?
2 changes
Estimated monthly branded searches for Wusthof worldwide fell 80.2% over 12 measured months, from 8.1K to 1.6K in September 2026.
Estimated monthly branded searches for Robert Welch worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Robert Welch’s and Wusthof’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Robert Welch
1 branded search term
- robert welch
Wusthof
1 branded search term
- kitchen knives wusthof
Other head-to-heads among cutlery brands
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