Brandwave

Retrax vs Worksport:Which is more popular?

In October 2026, Retrax had more branded searches than Worksport among tonneau cover brands worldwide. Retrax had about 4,400 branded searches, while Worksport had 2,900. Retrax made up 13.2% of all tonneau cover brand searches we track, and Worksport accounted for 8.7%. When we asked ChatGPT and Google AI Overviews about tonneau cover brands, Retrax and Worksport each appeared in one of the five answers. Retrax and Worksport were each mentioned first in one of the two answers that named either.

Among tonneau cover brands worldwide in October 2026

Who do people search for more?

Retrax, about 52% more searches than Worksport

Retrax 4.4K searchesWorksport 2.9K searches

Who does AI mention more?

Both were mentioned in 1 of 5 answers.

Retrax in 1 of 5Worksport in 1 of 5

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Retrax first in 1Worksport first in 1

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Top tonneau cover brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Retrax was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Worksport was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Retrax and Worksport were each listed first in one of the two answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. BAKFlip1st
  2. TruXedo2nd
  3. Extang2nd
  4. Retrax4th
  5. Worksport5th
  6. Gator Covers–
  7. Peragon–
  8. Roll-N-Lock–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • BAKFlip5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Extang3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TruXedo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Retrax1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Worksport1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gator Covers0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Peragon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Roll-N-Lock0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about tonneau cover brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.

Is Retrax or Worksport more popular in search?

This chart shows how often people search Google for Retrax and Worksport by name. Each line represents a brand's share of searches for all eight tonneau cover brands we track, month by month, from English-language searches worldwide.

Retrax and Worksport among tonneau cover brands worldwide, by month

Share of searches by month for Retrax, Worksport. The figures are in the table below the chart.

View monthly share of searches table
MonthGator CoversBAKFlipPeragonRetraxTruXedoRoll-N-LockWorksportExtang
Nov 202526%14.2%11.6%9.5%17.4%9.5%7.7%4.1%
Dec 202522.2%14.8%12.1%12.1%18.2%9.9%6.5%4.3%
Jan 202623.2%15.5%12.7%12.7%15.5%10.3%5.6%4.5%
Feb 202621.7%14.5%11.8%11.8%17.7%9.7%7.8%5.1%
Mar 202627.1%12.1%12.1%9.9%18.2%9.9%6.5%4.3%
Apr 202628.1%12.6%12.6%10.2%18.8%8.4%5.6%3.7%
May 202624.7%13.5%13.5%11%16.5%9%7.2%4.7%
Jun 202625.2%13.7%13.7%11.2%13.7%9.2%9.2%4.1%
Jul 202626.3%11.7%14.4%11.7%14.4%9.6%7.7%4.3%
Aug 202629.9%10.9%13.3%10.9%13.3%8.9%8.9%4%
Sep 202626.8%11.9%14.6%14.6%11.9%7.9%7.9%4.3%
Oct 202624.3%13.2%13.2%13.2%13.2%8.7%8.7%5.7%

How has branded search for Retrax and Worksport changed worldwide over the last 12 months?

3 findings
  • Retrax was ahead of Worksport in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Retrax’s share of searches among tonneau cover brands worldwide moved from 9.5% to 13.2%, and its estimated monthly branded searches held steady at 4.4K.
  • Across the 12 months ending October 2026, Worksport’s share of searches among tonneau cover brands worldwide moved from 7.7% to 8.7%, and its estimated monthly branded searches moved from 3.6K to 2.9K.

How did search popularity change for tonneau cover brands worldwide in October 2026?

3 changes
  1. In October 2026, BAKFlip overtook Peragon and Retrax to rank 2nd among tonneau cover brands worldwide, with 13.2% of the searches.

  2. In October 2026, Worksport gained share of searches among tonneau cover brands worldwide, from 7.9% to 8.7%.

  3. In October 2026, Retrax lost share of searches among tonneau cover brands worldwide, from 14.6% to 13.2%.

How are Retrax’s and Worksport’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Retrax’s and Worksport’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Retrax

1 branded search term

  • retrax

Worksport

1 branded search term

  • worksport

How the Brand Demand Index is measured

Other head-to-heads among tonneau cover brands

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