Brandwave

Reed's vs Vernors:Which is more popular?

In October 2026, Vernors had more branded searches than Reed's among ginger ale brands worldwide. Vernors had about 33,100 branded searches, while Reed's had 5,400. Vernors made up 20.8% of all ginger ale brand searches we track, and Reed's accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about ginger ale brands, Reed's appeared in three of the five answers and Vernors in two. Reed's was mentioned before Vernors in two out of three answers that named either.

Among ginger ale brands worldwide in October 2026

Who do people search for more?

Vernors, about 6 searches for every 1 for Reed's

Vernors 33.1K searchesReed's 5.4K searches

Who does AI mention more?

Reed's, mentioned in 3 of 5 answers, Vernors in 2

Reed's in 3 of 5Vernors in 2 of 5

Who does AI recommend more?

Reed's, named ahead of Vernors in 2 of 3 answers

Reed's first in 2Vernors first in 1

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Top ginger ale brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Reed's was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Vernors was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Reed's was listed before Vernors in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Canada Dry1st
  2. Schweppes2nd
  3. Fever-Tree3rd
  4. Reed's4th
  5. Vernors5th
  6. Seagram's Ginger Ale6th
  7. Boylan Bottling7th
  8. Bruce Cost8th
  9. Zevia9th
  10. Blenheim–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Canada Dry4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Schweppes4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fever-Tree3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Reed's3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vernors2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Seagram's Ginger Ale1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zevia1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Boylan Bottling1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bruce Cost1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Blenheim0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about ginger ale brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.

Is Reed's or Vernors more popular in search?

This chart shows how often people search Google for Reed's and Vernors by name. Each line represents a brand's share of searches for all ten ginger ale brands we track, month by month, from English-language searches worldwide.

Reed's and Vernors among ginger ale brands worldwide, by month

Share of searches by month for Vernors, Reed's. The figures are in the table below the chart.

View monthly share of searches table
MonthCanada DrySchweppesVernorsSeagram's Ginger AleFever-TreeReed'sBlenheimZeviaBoylan BottlingBruce Cost
Nov 202527.5%22.5%27.5%8.2%6.7%0.88%3%0.88%1.3%1.6%
Dec 202537.5%20.5%20.5%7.5%7.5%0.81%2.7%0.81%0.96%1.2%
Jan 202641.1%18.4%22.5%6.7%5.5%1.1%2%0.86%0.86%1.1%
Feb 202642.2%18.9%18.9%6.9%5.6%2.5%2.1%1.1%0.91%0.91%
Mar 202647.1%17.2%17.2%6.3%5.2%2.3%1.9%0.99%0.99%0.83%
Apr 202642%18.8%18.8%6.9%5.6%2.5%2.5%1.1%1.1%0.91%
May 202644.2%19.8%16.2%7.2%5.9%2.1%2.1%0.93%0.78%0.78%
Jun 202639.7%21.8%17.8%7.9%5.3%2.4%2.4%1%0.86%0.86%
Jul 202629.4%24%19.6%10.7%7.2%2.6%3.2%1.1%1.1%0.95%
Aug 202628.8%23.6%19.3%8.6%7%2.6%7%1.1%1.1%0.93%
Sep 202630.8%25.2%20.6%9.2%6.2%2.2%2.7%1.2%1%0.81%
Oct 202625.4%25.4%20.8%11.4%7.6%3.4%2.8%1.5%1%0.82%

How has branded search for Reed's and Vernors changed worldwide over the last 12 months?

3 findings
  • Vernors was ahead of Reed's in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Reed's’ share of searches among ginger ale brands worldwide moved from 0.88% to 3.4%, and its estimated monthly branded searches moved from 1.3K to 5.4K.
  • Across the 12 months ending October 2026, Vernors’ share of searches among ginger ale brands worldwide moved from 27.5% to 20.8%, and its estimated monthly branded searches moved from 40.5K to 33.1K.

How did search popularity change for ginger ale brands worldwide in October 2026?

2 changes
  1. In October 2026, Reed's overtook Blenheim to rank 6th among ginger ale brands worldwide, with 3.4% of the searches.

  2. Estimated monthly branded searches for Vernors worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in October 2026.

How are Reed's’ and Vernors’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Reed's’ and Vernors’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Reed's

1 branded search term

  • reeds ginger ale

Vernors

1 branded search term

  • vernors

How the Brand Demand Index is measured

Other head-to-heads among ginger ale brands

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