Reddit vs Valve:Which is searched more?
In September 2026, Reddit had more branded searches than Valve among steam Deck brands worldwide. Reddit was estimated to have 55.6M branded searches compared to Valve’s 550K, and held a 95% Share of Search versus Valve’s 0.94%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Reddit or Valve?
Compare the steam deck brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Reddit, Valve. The figures are in the table below the chart.
View monthly share of search table
| Month | GeForce Now | Valve | GOG | |
|---|---|---|---|---|
| Oct 2025 | 94.7% | 3.8% | 1.1% | 0.34% |
| Nov 2025 | 93% | 4.6% | 2% | 0.34% |
| Dec 2025 | 92.9% | 5.6% | 1.1% | 0.41% |
| Jan 2026 | 94.8% | 3.8% | 1.1% | 0.28% |
| Feb 2026 | 95.6% | 3.1% | 0.95% | 0.28% |
| Mar 2026 | 95% | 3.8% | 0.94% | 0.28% |
| Apr 2026 | 95.7% | 3.1% | 0.95% | 0.23% |
| May 2026 | 95.7% | 3.1% | 0.95% | 0.23% |
| Jun 2026 | 95.7% | 3.1% | 0.95% | 0.23% |
| Jul 2026 | 95.6% | 3.1% | 0.95% | 0.28% |
| Aug 2026 | 95.9% | 3.2% | 0.78% | 0.19% |
| Sep 2026 | 95% | 3.8% | 0.94% | 0.28% |
How has the Reddit and Valve comparison changed over the last 12 months?
3 findings
- Reddit was ahead of Valve in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Reddit’s estimated Share of Search among steam Deck brands worldwide moved from 94.7% to 95%, and its estimated monthly branded searches moved from 45.5M to 55.6M.
- Across the 12 months ending September 2026, Valve’s estimated Share of Search among steam Deck brands worldwide moved from 1.1% to 0.94%, and its estimated monthly branded searches held steady at 550K.
How did search popularity change for steam Deck brands worldwide in September 2026?
1 change

In September 2026, Reddit lost estimated Share of Search among steam Deck brands worldwide, from 95.9% to 95%.
Other head-to-heads among steam Deck brands
How each brand is measured
Brandwave collects information about searches that people make online using Reddit’s and Valve’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.