Brandwave

Red Cross vs St Vincent de Paul:Which is searched more?

In September 2026, Red Cross and St Vincent de Paul were level on Share of Search among food Bank brands worldwide, with an estimated 368K branded searches each, at 30.8% estimated Share of Search each. These are worldwide searches for English-language branded terms.

Share of Search among food Bank brands worldwide in September 2026Which is more popular in search, Red Cross or St Vincent de Paul?
Red Cross30.8%368K searches
vs
St Vincent de Paul30.8%368K searches

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Which is more popular in search, Red Cross or St Vincent de Paul?

Compare the food bank brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Red Cross and St Vincent de Paul among food Bank brands worldwide, by month

Share of Search by month for Red Cross, St Vincent de Paul. The figures are in the table below the chart.

View monthly share of search table
MonthMissionRed CrossSt Vincent de PaulHarvest
Oct 202532.7%39.9%26.7%0.72%
Nov 202528.4%42.4%28.4%0.76%
Dec 202530.8%37.7%30.8%0.68%
Jan 202632.7%39.9%26.7%0.72%
Feb 202627.2%49.8%22.3%0.73%
Mar 202629.9%44.8%24.5%0.81%
Apr 202637.2%37.2%24.9%0.82%
May 202639.9%32.6%26.7%0.88%
Jun 202635.1%35.1%28.7%1.2%
Jul 202635.2%35.2%28.8%0.95%
Aug 202637.7%30.8%30.8%0.68%
Sep 202637.7%30.8%30.8%0.68%

How has the Red Cross and St Vincent de Paul comparison changed over the last 12 months?

  • Red Cross was ahead of St Vincent de Paul in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Red Cross’ estimated Share of Search among food Bank brands worldwide moved from 39.9% to 30.8%, and its estimated monthly branded searches moved from 550K to 368K.
  • Across the 12 months ending September 2026, St Vincent de Paul’s estimated Share of Search among food Bank brands worldwide moved from 26.7% to 30.8%, and its estimated monthly branded searches held steady at 368K.

How did search popularity change for food Bank brands worldwide in September 2026?

  1. Estimated monthly branded searches for Red Cross worldwide fell 33.1% over 12 measured months, from 550K to 368K in September 2026.

Other head-to-heads among food Bank brands

How each brand is measured

Brandwave collects information about searches that people make online using Red Cross’ and St Vincent de Paul’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Red Cross

1 branded search term

  • red cross

St Vincent de Paul

1 branded search term

  • st vincent de paul

How the Brand Demand Index is measured

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