Race Face vs Yakima:Which is more popular?
In September 2026, Race Face had more branded searches than Yakima among bike tailgate pad brands worldwide. Race Face had about 22,200 branded searches, while Yakima had 30. Race Face made up 6% of all bike tailgate pad brand searches we track, and Yakima accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about bike tailgate pad brands, Race Face appeared in three of the five answers and Yakima in two. Race Face was mentioned before Yakima in every answer.
Who do people search for more?
Race Face, about 740 searches for every 1 for Yakima
Who does AI mention more?
Race Face, mentioned in 3 of 5 answers, Yakima in 2
Who does AI recommend more?
Race Face, named ahead of Yakima in every answer
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Top bike tailgate pad brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Race Face was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Yakima was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Race Face was listed before Yakima in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about bike tailgate pad brands
5 answers
Asked ChatGPT
“Which bike tailgate pad brand should I buy?”
Asked ChatGPT
“What are the best bike tailgate pad brands?”
Asked ChatGPT
“What's the best bike tailgate pad brand for truck bike transport?”
Searched Google, AI Overview
“truck bike pad”
Searched Google, AI Overview
“bike tailgate pad”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Race Face or Yakima more popular in search?
This chart shows how often people search Google for Race Face and Yakima by name. Each line represents a brand's share of searches for all four bike tailgate pad brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Race Face, Yakima. The figures are in the table below the chart.
View monthly share of searches table
| Month | Thule | Dakine | Race Face | Yakima |
|---|---|---|---|---|
| Oct 2025 | 80.8% | 13.3% | 6% | <0.01% |
| Nov 2025 | 81.6% | 13.4% | 4.9% | <0.01% |
| Dec 2025 | 82.4% | 13.5% | 4.1% | <0.01% |
| Jan 2026 | 83% | 13.7% | 3.3% | <0.01% |
| Feb 2026 | 79.3% | 15.9% | 4.8% | <0.01% |
| Mar 2026 | 80.8% | 13.3% | 5.9% | <0.01% |
| Apr 2026 | 82.8% | 11.1% | 6.1% | <0.01% |
| May 2026 | 85.4% | 9.4% | 5.1% | <0.01% |
| Jun 2026 | 83.7% | 11.3% | 5% | <0.01% |
| Jul 2026 | 86.2% | 9.5% | 4.3% | <0.01% |
| Aug 2026 | 81.6% | 13.4% | 4.9% | <0.01% |
| Sep 2026 | 80.8% | 13.3% | 6% | <0.01% |
How has the Race Face and Yakima comparison changed over the last 12 months?
3 findings
- Race Face was ahead of Yakima in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Race Face’s share of searches among bike tailgate pad brands worldwide held steady at 6%, and its estimated monthly branded searches held steady at 22.2K.
- Across the 12 months ending September 2026, Yakima’s share of searches among bike tailgate pad brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 20 to 30.
How did search popularity change for bike tailgate pad brands worldwide in September 2026?
2 changes

In September 2026, Race Face gained share of searches among bike tailgate pad brands worldwide, from 4.9% to 6%.

Estimated monthly branded searches for Yakima worldwide rose 50% over 12 measured months, from 20 to 30 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Race Face’s and Yakima’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among bike tailgate pad brands

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