Brandwave

Public vs Steam:Which is searched more?

In September 2026, Steam had more branded searches than Public among kindergarten brands worldwide. Steam was estimated to have 201K branded searches compared to Public’s 4.6K, and held a 1.5% Share of Search versus Public’s 0.03%. These are worldwide searches for English-language branded terms.

Share of Search among kindergarten brands worldwide in September 2026Which is more popular in search, Public or Steam?
Public0.03%4.6K searches
vs
Steam1.5%201K searches

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Which is more popular in search, Public or Steam?

Compare the kindergarten brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Public and Steam among kindergarten brands worldwide, by month

Share of Search by month for Steam, Public. The figures are in the table below the chart.

View monthly share of search table
MonthKhan AcademyRichmondDiscoverySteamElitePublicNewton
Oct 202579.4%13.1%5.9%1.4%0.18%0.04%<0.01%
Nov 202578.9%12.9%5.8%2.1%0.22%0.04%<0.01%
Dec 202576.6%12.5%6.9%3.8%0.18%0.06%0.02%
Jan 202673.8%14.8%8.1%3%0.22%0.06%<0.01%
Feb 202675.4%15.1%6.8%2.5%0.14%0.06%0.01%
Mar 202673%17.9%6.6%2.4%0.11%0.06%<0.01%
Apr 202673.3%17.9%6.6%2%0.09%0.07%0.02%
May 202668.9%20.6%7.6%2.8%0.1%0.07%<0.01%
Jun 202665.6%19.7%7.2%7.2%0.1%0.08%0.05%
Jul 202669.1%16.9%6.2%7.6%0.1%0.06%0.01%
Aug 202676%15.2%5.6%3.1%0.1%0.04%<0.01%
Sep 202681%13.4%4%1.5%0.1%0.03%<0.01%

How has the Public and Steam comparison changed over the last 12 months?

  • Steam was ahead of Public in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Public’s estimated Share of Search among kindergarten brands worldwide moved from 0.04% to 0.03%, and its estimated monthly branded searches moved from 5.7K to 4.6K.
  • Across the 12 months ending September 2026, Steam’s estimated Share of Search among kindergarten brands worldwide moved from 1.4% to 1.5%, and its estimated monthly branded searches held steady at 201K.

How did search popularity change for kindergarten brands worldwide in September 2026?

  1. In September 2026, Steam lost estimated Share of Search among kindergarten brands worldwide, from 3.1% to 1.5%.

  2. Estimated monthly branded searches for Public worldwide fell 19.3% over 12 measured months, from 5.7K to 4.6K in September 2026.

Other head-to-heads among kindergarten brands

How each brand is measured

Brandwave collects information about searches that people make online using Public’s and Steam’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Public

2 branded search terms

  • public investing
  • public investing app

Steam

1 branded search term

  • steam games

How the Brand Demand Index is measured

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