ProTrainings vs Red Cross:Which is more popular by branded search?
In August 2026, Red Cross had more branded searches than ProTrainings among first aid training worldwide. Red Cross was estimated to have 6.6K branded searches compared to ProTrainings’ 4.4K, and held a 6.4% Share of Search versus ProTrainings’ 4.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, ProTrainings or Red Cross?
Compare the first aid training institutions choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Red Cross, ProTrainings. The figures are in the table below the chart.
View monthly share of search table
| Month | St John Ambulance | Red Cross | ProTrainings | Rescue Training | First Aid Awards | Response Training |
|---|---|---|---|---|---|---|
| Oct 2025 | 89.7% | 5.4% | 3.6% | 1.1% | 0.14% | 0.11% |
| Nov 2025 | 89.7% | 5.4% | 3.6% | 1.1% | 0.14% | 0.11% |
| Dec 2025 | 87.5% | 6.4% | 4.3% | 1.5% | 0.17% | 0.11% |
| Jan 2026 | 87.7% | 6.5% | 4.3% | 1% | 0.17% | 0.38% |
| Feb 2026 | 89.1% | 5.3% | 3.6% | 1.1% | 0.11% | 0.81% |
| Mar 2026 | 89.9% | 5.4% | 3.6% | 0.87% | 0.11% | 0.14% |
| Apr 2026 | 89.7% | 5.4% | 3.6% | 1.1% | 0.17% | 0.09% |
| May 2026 | 89.7% | 5.4% | 3.6% | 1.1% | 0.17% | 0.09% |
| Jun 2026 | 89.7% | 5.4% | 3.6% | 1.1% | 0.17% | 0.11% |
| Jul 2026 | 88.7% | 6.5% | 3.5% | 0.98% | 0.17% | 0.11% |
| Aug 2026 | 88% | 6.4% | 4.3% | 0.97% | 0.2% | 0.14% |
| Sep 2026 | — | — | — | — | — | — |
How has the ProTrainings and Red Cross comparison changed over the last 12 months?
3 findings
- Red Cross was ahead of ProTrainings in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, ProTrainings’ estimated Share of Search among first aid training worldwide moved from 3.6% to 4.3%, and its estimated monthly branded searches held steady at 4.4K.
- Across the 11 months ending August 2026, Red Cross’ estimated Share of Search among first aid training worldwide moved from 5.4% to 6.4%, and its estimated monthly branded searches held steady at 6.6K.
How did search popularity change for first aid training worldwide in August 2026?
1 change
In August 2026, ProTrainings gained estimated Share of Search among first aid training worldwide, from 3.5% to 4.3%.
How each brand is measured
Brandwave collects information about searches that people make online using ProTrainings’ and Red Cross’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ProTrainings
1 branded search term
- pro trainings
Red Cross
1 branded search term
- red cross first aid

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.