Brandwave

Printing.com vs Vistaprint:Which is searched more?

In September 2026, Vistaprint had more branded searches than Printing.com among online print shops worldwide. Vistaprint was estimated to have 1.8M branded searches compared to Printing.com’s 9.9K, and held a 98.9% Share of Search versus Printing.com’s 0.54%. These are worldwide searches for English-language branded terms.

Share of Search among online print shops worldwide in September 2026Which is more popular in search, Printing.com or Vistaprint?
Printing.com0.54%9.9K searches
vs
Vistaprint98.9%1.8M searches

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Which is more popular in search, Printing.com or Vistaprint?

Compare the online print shops people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Printing.com and Vistaprint among online print shops worldwide, by month

Share of Search by month for Vistaprint, Printing.com. The figures are in the table below the chart.

View monthly share of search table
MonthVistaprintKwik KopyPrinting.comMoo
Oct 202599%0.53%0.44%<0.01%
Nov 202599.3%0.36%0.36%<0.01%
Dec 202599.1%0.44%0.44%<0.01%
Jan 202699%0.44%0.53%0.01%
Feb 202698.9%0.54%0.54%0.01%
Mar 202699%0.53%0.44%0.01%
Apr 202699.1%0.44%0.44%0.01%
May 202699.1%0.44%0.44%<0.01%
Jun 202698.9%0.54%0.54%0.01%
Jul 202699%0.54%0.44%<0.01%
Aug 202698.9%0.54%0.54%0.01%
Sep 202698.9%0.54%0.54%<0.01%

How has the Printing.com and Vistaprint comparison changed over the last 12 months?

  • Vistaprint was ahead of Printing.com in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Printing.com’s estimated Share of Search among online print shops worldwide moved from 0.44% to 0.54%, and its estimated monthly branded searches held steady at 9.9K.
  • Across the 12 months ending September 2026, Vistaprint’s estimated Share of Search among online print shops worldwide moved from 99% to 98.9%, and its estimated monthly branded searches moved from 2.2M to 1.8M.

How did search popularity change for online print shops worldwide in September 2026?

  1. Estimated monthly branded searches for Vistaprint worldwide fell 18.3% over 12 measured months, from 2.2M to 1.8M in September 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Printing.com’s and Vistaprint’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Printing.com

1 branded search term

  • printing com

Vistaprint

1 branded search term

  • vistaprint

How the Brand Demand Index is measured

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Put your own brand in this comparison

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