Brandwave

Pricefx vs Prisync:Which is more popular?

In September 2026, Pricefx had more branded searches than Prisync among pricing optimisation software worldwide. Pricefx had about 3,600 branded searches, while Prisync had 1,900. Pricefx made up 31.3% of all pricing optimisation software searches we track, and Prisync accounted for 16.5%. When we asked ChatGPT and Google AI Overviews about pricing optimisation software, Pricefx appeared in three of the five answers and Prisync in two. Pricefx was mentioned before Prisync in two out of three answers.

Among pricing optimisation software worldwide in September 2026

Who do people search for more?

Pricefx, about 89% more searches than Prisync

Pricefx 3.6K searchesPrisync 1.9K searches

Who does AI mention more?

Pricefx, mentioned in 3 of 5 answers, Prisync in 2

Pricefx in 3 of 5Prisync in 2 of 5

Who does AI recommend more?

Pricefx, named ahead of Prisync in 2 of 3 answers

Pricefx first in 2Prisync first in 1

Follow Pricefx vs Prisync and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top pricing optimisation software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Pricefx was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Prisync was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Pricefx was listed before Prisync in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Pricefx1st
  2. Competera2nd
  3. Zilliant3rd
  4. Vendavo4th
  5. Omnia Retail5th
  6. Prisync6th
  7. Quicklizard7th
  8. Flintfox–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zilliant5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pricefx3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vendavo3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Omnia Retail3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Prisync2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Competera2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Quicklizard2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Flintfox0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pricing optimisation software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Pricefx or Prisync more popular in search?

This chart shows how often people search Google for Pricefx and Prisync by name. Each line represents a brand's share of searches for all eight pricing optimisation software we track, month by month, from English-language searches worldwide.

Pricefx and Prisync among pricing optimisation software worldwide, by month

Share of searches by month for Pricefx, Prisync. The figures are in the table below the chart.

View monthly share of searches table
MonthPricefxVendavoPrisyncCompeteraZilliantOmnia RetailQuicklizardFlintfox
Oct 202526.7%17.6%17.6%9.7%14.5%6.1%7.9%0.06%
Nov 202524.8%20%20%11%11%6.1%6.9%0.07%
Dec 202525.6%20.6%20.6%9.3%13.5%5.1%5.1%0.07%
Jan 202627.1%17.9%17.9%9.9%14.8%6.2%6.2%0.06%
Feb 202628.2%18.6%18.6%10.3%12.2%6.4%5.6%0.06%
Mar 202627%17.8%22.1%9.8%11.7%6.1%5.4%0.06%
Apr 202625.3%16.9%25.3%9.1%11.2%7%5.1%0.07%
May 202628.5%19%19%10.3%10.3%7%5.7%0.08%
Jun 202628.2%22.7%14.9%7.8%12.5%6.9%6.9%0.08%
Jul 202623.8%29.6%15.6%8.2%10.7%7.2%4.8%0.08%
Aug 202626.3%26.3%17.2%9.1%9.1%6.5%5.4%0.09%
Sep 202631.3%20.9%16.5%8.7%8.7%7.7%6.3%0%

How has the Pricefx and Prisync comparison changed over the last 12 months?

3 findings

How did search popularity change for pricing optimisation software worldwide in September 2026?

2 changes
  1. In September 2026, Pricefx gained share of searches among pricing optimisation software worldwide, from 26.3% to 31.3%.

  2. In September 2026, Prisync lost share of searches among pricing optimisation software worldwide, from 17.2% to 16.5%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Pricefx’s and Prisync’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Pricefx

1 branded search term

  • pricefx

Prisync

1 branded search term

  • prisync

How the Brand Demand Index is measured

Other head-to-heads among pricing optimisation software

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.